Tag Archives: website
6 Sep/11
by Jason Brandt (@jasondmg3) Attracting visitors to your website is one thing; keeping them engaged is another. With patent expiries and a shrinking sales force on the horizon, pharmaceutical...
Posted in Social Media
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Tagged brand website, business, business strategy, digital strategy, engagement, information, innovation, marketing, Pharma, Pharmaceutical industry, technology, User Experience, user needs, website, Websites
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8 Jun/11
By DJ Edgerton (@wiltonbound) If you could go to the one place where 58% of your customers are...would you go? Well, youre here reading Pixels & Pills, so clearly youre of above-average...
Posted in Digital Health
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Tagged Apple, apps, client, database, diagnostic, dicovery, doctors, Education, EHR, EMR, information, iOS, iPad, laptop, mobile device, patient, Pharmacy, phone, physician, promotion, therapy, website
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20 May/11
By Michael Smith (@mikesmith55) Capturing mindshare and market share is a key imperative for thriving organizations; social media is becoming an irresistible way of getting there. According to a...
Posted in Social Media
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Tagged action, audience, experience, feedback, feedback loop, initiative, investment, marketing, messaging, money, offline, opportunity, patient communities, perception, personalization, purchase, review, social media, strategy, targeting, website
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16 May/11
(Video credited to Milk and Cookies) This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy...
Posted in Digital Health
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Tagged activity, animation, content, Design, enrichment, Flash, gaming, graphics, information, interactivity, internet, introduction, learning, mobile, motion, platform, technology, website, World Wide Web
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2 Mar/11
By Krissy Goelz (@krisgoelz) Twenty years ago, a Robitussin commercial called "Dr. Mom was a sexist, ham-handed parody of family division of labor. Its even a bit worse for wear when you watch it...
Posted in Digital Health
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Tagged advertising, commercial, dads, database, digital, diseases, doctor, electronic health records, environment, family, genetic, Health, humor, internet, mobile, technology, TV, website
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24 Feb/11
By Jon Fisher (@jmfisher) If you build it, will they come? Increasingly for companies hoping to tap into the power of the Web, the answer is: Not without some serious thought and hard work. But...
Posted in Social Media
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Tagged brand, channels, coding, communication, Google, marketing, results, strategy, web culture, website, Wordpress
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14 Jan/11
By Russ Ward (@russcward) Wait, wait, come back! I know words like "semantic filtering can make non-tech people cringe and tune out. But I promise, this will be a user-friendly post. And it...
Posted in Social Media
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Tagged coding, command, competitor, context, customer, developer, devices, Google, iTunes, manners, marketing, metrics, Pandora, Pharma, search, SEM, semantic filtering, SEO, stakeholder, technology, website
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16 Dec/10
Today's guest blog post is from Glenn Kleiman, founder and principal at digital marketing agency Fullhouse. Glenn is also on the national board of directors of the Diabetes Research Institute...
Posted in Social Media
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Tagged Animas, cause, charity, collage, cure, deadline, diabetes, Diabetes Research Institute, Diabetes Research Institute Foundation, diagnose, donation, exploration, grant, help, holidays, innovative, inspire, interactive, Lifescan, lives, personal, philanthopy, photo, pro bono, research, stories, support, transplant, website
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6 May/10
This post continues Creativity in Pharma week as we salute the noteworthy campaigns, commercials, and websites designed to compel and inspire inspire the healthcare community. By Kimberly Reyes...
Posted in Social Media
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Tagged advertising, branding, communication, creativity, digital strategy, Education, innovation, marketing, Patients, Pharma, Web Design, website
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