2 Mar/11
By Krissy Goelz (@krisgoelz) Twenty years ago, a Robitussin commercial called "Dr. Mom was a sexist, ham-handed parody of family division of labor. Its even a bit worse for wear when you watch it...
Posted in Digital Health
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Tagged advertising, commercial, dads, database, digital, diseases, doctor, electronic health records, environment, family, genetic, Health, humor, internet, mobile, technology, TV, website
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28 Oct/10
By Ellen Nowakowski To market health care and pharma products or services to men, companies should include more images of scantily clad women and focus on visuals to connect with their target...
Posted in Social Media
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Tagged ads, awareness, business, commercial, Health care, marketing, Men, Old Spice, purchase decisions, targeted, women, word of mouth
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