By Krissy Goelz (@krisgoelz) Twenty years ago, a Robitussin commercial called "Dr. Mom was a sexist, ham-handed parody of family division of labor. Its even a bit worse for wear when you watch it...
Posted in Digital Health
Tagged advertising, commercial, dads, database, digital, diseases, doctor, electronic health records, environment, family, genetic, Health, humor, internet, mobile, technology, TV, website
By Guy Mastrion (@gmastrion) I'm going to speak heresy as an advertising creative director, specifically one working in healthcare. I'm coming to the belief that the FDA should put an end to...
Posted in Social Media
Tagged advertising, branding, commercials, communication, Compliance, creative, creativity, digital, DTC, FDA, marketing, Pharmaceutical industry, TV, Video