Tag Archives: metrics

Questions and Answers

by Russ Ward (@russcward) What does it feel like to have a heart attack? Whats the cure for muscle soreness post-workout? What one daily habit has the most positive effect on your health? These...
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Semantic Filtering

By Russ Ward (@russcward) Wait, wait, come back! I know words like "semantic filtering can make non-tech people cringe and tune out. But I promise, this will be a user-friendly post. And it...
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The Top 10 Posts of 2010 on Pixels & Pills

By Russ Ward (@russcward) It's been a whirlwind of a year for the Pharma and healthcare industries. We dove headfirst into social media, added the iPad to our list of mobile technologies,...
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Medpanel’s Frank Dolan Lends His Insights on the EyeForPharma Conference and the Future of Pharma

Frank Dolan, Senior Vice President of Business Development at Medpanel, reviews major themes at the EyeForPharma eCommunications & Online Marketing Summit, and talks about the role of patients,...
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New Jobs in Pharma: Interactive New Media Social Web Guru

By Sven Larsen (@zemoga) Which came first the Pixel or the Pill? Thats what were often asked when people talk to us about our media and marketing efforts. Of course, the real question theyre...
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The Sales Force of the Future

By Dan Bobear (@dbobear) A salesman has got to dream it comes with the territory. Playwright Arthur Miller wrote that quote in 1949, but for todays pharmaceutical sales force, the words still...
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John Mangano of ComScore on the Importance of Metrics

Live from the E-Pharma Summit (#epharma) John Mangano of ComScore explains why metrics are becoming more and more important to Pharma companies and how they're impacting the FDA's thinking about...
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