Tag Archives: review
3 Factors to Consider When Preparing to Shift Marketing Dollars Toward Social Media
By Michael Smith (@mikesmith55) Capturing mindshare and market share is a key imperative for thriving organizations; social media is becoming an irresistible way of getting there. According to a...
Posted in Social Media
Tagged action, audience, experience, feedback, feedback loop, initiative, investment, marketing, messaging, money, offline, opportunity, patient communities, perception, personalization, purchase, review, social media, strategy, targeting, website
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Addressing the Ugly Side of Social Media
By Bob Mason (@BobMasonPalio) While social media has broken down barriers enabling easy and fast two-way communication between businesses and customers, its not without its dark side. Social media...
Posted in Social Media
Tagged business, communication, customers, Facebook, feedback, improvement, Klout score, monitoring, negative, product development, relationships, response, review, social media, Twitter
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