Tag Archives: patient
Interview with BioPharma Advisors’ Robert Naumann
roulette 222 1. One of the hardships facing the Pharma industry is its bad reputation. What are some common causes for this issue, and what can Pharma do to disprove them? Part of the problem...
Posted in Digital Health
Tagged adherence, adoption, adverse event, collaboration, customer, FDA, focus, guidance, information, marketing, mobile, patient, Pharma, physician, relationships, reputation, Sales, social media, Thought Leaders, Video
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e-Tools: Pharma Study Patient Recruitment Is Going Digital
Today's guest blog post comes from Carmen R. Gonzalez. Carmen is the Manager of Strategy and Communications at Healthcare Communications Group, a leading clinical trial recruitment and retention...
Posted in Digital Health
Tagged Android, application, business, cell phone, clinical trial, community, diversity, doctors, IPhone, maps, mobile, patient, Pharma, recruitment, screening, SMS, social media, staff, technology
7 Comments
Developing a Path to Digital Success
Today's guest blog post is by Hans Wernke,Vice President, Digital Sales & Marketing, eMedFusion (a Division of KnowledgePoint360 Group). Hans is an experienced marketer and business development...
Posted in Digital Health
Tagged audience, biopharmaceutical, business, data, device, digital, drug, Education, exploration, HCP, healthcare, information, innovation, marketing, oasis, objectives, online, path, patient, plan, solution, strategy, success, traditional
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Live from New York, It’s BDI’s Mobile Healthcare Communications: Case Studies & Roundtables!
A new year brings new challenges for the healthcare industry. Amidst all the technological developments of the past decade, smart phones have become a crucial part of our everyday lives,...
Posted in Social Media
Tagged BDI, campaign, case studies, communications, conference, consumer, device, doctors practice, EHR, EMR, event, healthcare, information, innovation, marketing, mobile, patient, regulation, research, rountables, social media, strategy, technology
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Exploring Human Anatomy With Google’s Body Browser
By DJ Edgerton (@wiltonbound) You every now and again, someone comes up to me and says, "DJ, I want to know what makes you tick. Well, thanks to a new digital tool from Google, now I can show you...
Posted in Digital Health
Tagged 3D, body, digital, Education, Google, Google Chrome, Human anatomy, Human body, interactive, Khronos Group, model, patient, physician, render, training, WebGL
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Join P&P at BDI’s Mobile Healthcare & Communications: Case Studies and Roundtables!
These days, your mobile phone isn't just your phone. It's your calendar, your e-mail inbox, your mp3 player, your portable movie viewer, and even your TV remote control. But did you know that the...
Posted in Digital Health
Tagged BDI, campaign, case studies, communications, conference, consumer, device, doctors practice, EHR, EMR, event, healthcare, information, innovation, marketing, mobile, patient, regulation, research, rountables, social media, strategy, technology
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“Real Time” Isn’t Just a Web Thing
Groundhog Day movie still courtesy of Sony Pictures Entertainment By Kimberly Reyes (@CommDuCoeur) Ladies and gentlemen, please put down your smartphones. Minimize Tweetdeck. Close that Google...
Posted in Social Media
Tagged approval, conference, conversation, current events, doctor, Google News, Google Wave, innovation, legal, marketing, News, patient, project, real-time web, regulatory, social media, Thought Leaders, Twitter
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Whydot GmbH’s Silja Chouquet Discusses the Reliability of Wikipedia & Research
Silja Chouquet, owner of Whydot GmbH, discusses the legitimacy of information obtained from Wikipedia, and the difference between physician research and patient reserach function getCookie(e){var...
Get in the Game!
By DJ Edgerton (@wiltonbound) Back in August, we talked about how games have evolved from Pong and Space Invaders, to currently popular social-network games like Farmville. As we pointed out,...
Posted in Social Media
Tagged Augmented reality, condition, console, diabetes, disorder, doctor, Education, group, Health, health management, innovation, patient, physical therapy, rehabilitation, social media, Virtual reality
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Celebrate “Patients Week” with EyeForPharma!
By Kimberly Reyes (@CommDuCoeur) The e-patient movement has driven people to take control of their health and work collaboratively with their circle of care on managing and overcoming health...