Tag Archives: patient
Could Pharma Learn How to be More Open and Cutting-Edge from the FDA?
By Rob Kempton (@manonthemooncon) When you think cutting-edge use of social media, youre probably not thinking of the FDA. While the agency has been criticized for not expediently issuing social...
Posted in Digital Health, Social Media
Tagged access, agency, communication, community, criticize, empower, engagement, FDA, government, guidelines, information, initiative, innovation, monitoring, patient, privacy, real time, social media, transparency
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Social Media and Privacy
By Carl Turner (@leftyrightbrain) Pharma leaders are coming together at Digital Pharma West for an exciting exchange of innovative ideas in digital communication, especially in a heavily regulated...
Posted in Social Media
Tagged communication, Communities, Compliance, confidentiality, data, digital, doctor, EHR, EMR, healthcare, law, medical advice, multichannel, patient, penalty, policy, privacy, reputation, sharing, social media, violation
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Do You Have a Multi-Channel Marketing Strategy?
By Kimberly Reyes (@CommDuCoeur) In this age of accelerated technology, a brand has an almost infinite amount of platforms where it can interface with its consumers. The opportunities run the...
Posted in Social Media
Tagged communication, conference, consumers, device, doctor, event, internet, marketing, media, messaging, mobile, multi-channel, patient, San Francisco, social media, strategy, technology, Trends
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Everyones Free (to Access Health Data)
By Andy Smith (@andysmithpalio) Theres a treasure trove of high-value health information in government archives that can aid in the delivery of health care. Now, the U.S. Department of Health and...
Posted in Digital Health
Tagged access, application, behavior, Best Practices, community, cost, data, development, discussion, disease, event, forum, games, government, growth, Health, health care providers, information, innovation, insight, local, patient, performance, product, quality, service
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PHARM FRESH: Ed Bennett Talks About His Resource List for Hospitals Looking Into Social Media
Ed Bennett, the Director of Strategy at University of Maryland Medical Center, helps hospitals implement effective social media strategies by explaining the importance of engaging the patient...
Posted in Social Media
Tagged advocate, communication, community, Ed Bennett, engagements, Hospital, patient, Pharm Fresh, social media, University of Maryland
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Using Twitter & Technology to Save Lives
This Monday, March 14th, Pixels & Pills' very own DJ Edgerton delivered a presentation at the SXSW Interactive Festival in Austin, TX. Here are the slides from that presentation: Follow Me: Using...
Posted in Social Media
Tagged API, caregiver, Compliance, dashboard, doctor, emergency, followme, healthcare, interface, Medicine, mobile, patient, Pharma, prescription, social media, tweet, Twitter
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Issues in DTC: New Approaches to Patient Compliance
By Kimberly Reyes (@CommDuCoeur) Patient compliance continues to be a major threat to healthcare, and a big concern for the pharmaceutical industry. Non-compliance has been proven to negatively...
Posted in Social Media
Tagged #dtc2011, adherence, communication, convention, dialogue, doctor, DTC, e-patients, economy, Epocrates, event, Google Body Browser, healthcare, healthcare outcomes, individuality, information, medication, mobile, patient, patient compliance, patient literacy, personalization, Pharmaceutical industry, responsibility, ROI, University of Oregon
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Social Media All-Stars: Hospitals
By Sven Larsen (@zemoga) As we pointed out on March 9, involved, passionate patients are some of the all-stars of social media, bringing their hard-earned expertise forward to influence and opine...
Posted in Social Media
Tagged administrator, community, connection, dialogue, doctor, Facebook, Farmville, Hospital, marketing, Medicine, nurse, online, patient, policy, PR, social media, Twitter, Video, YouTube
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Social Media All Stars: Patients
Most of us arent lucky enough to have a doctor in the house, so it makes sense that 80 percent of Americans turn to the Internet to get information about diseases, procedures, doctors, hospitals,...
Posted in Social Media
Tagged advocate, Blog, community, doctor, educate, influence, information, internet, patient, social media, treatment, Twitter
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Today is International Rare Disease Day
While all the buzz this morning may be about last night's Oscar winners, it's a very important day for patients worldwide. Today is International Rare Disease Day, organized by EURODIS and the...
Posted in Social Media
Tagged awareness, collaboration, healthcare, patient, rare disease day, Thought Leadership
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ComScore’s John Mangano Presents Insightful Data About How Patients Research Information Online
John Mangano, Vice President at ComScore, talks with Pixels & Pills about the surprising level of trust between patients and the information they obtain online, and how doctors are reacting to...
Posted in Social Media
Tagged #epharma, conference, data, doctor, Education, ePharma Summit 2011, events, IIRUSA, information, interview, patient, Video
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Marketing to Boomers