Tag Archives: communications
7 Dec/11
by DJ Edgerton (@wiltonbound) How much of a role does social media play in influencing policymakers? And how much of a role can or should marketing play in crafting those messages for...
Posted in Social Media
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Tagged communications, elected officials, Facebook, FDA, patient needs, Pharma, Pharmaceutical industry, politics, social media, social networks, Twitter
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5 Jan/11
A new year brings new challenges for the healthcare industry. Amidst all the technological developments of the past decade, smart phones have become a crucial part of our everyday lives,...
Posted in Social Media
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Tagged BDI, campaign, case studies, communications, conference, consumer, device, doctors practice, EHR, EMR, event, healthcare, information, innovation, marketing, mobile, patient, regulation, research, rountables, social media, strategy, technology
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9 Dec/10
These days, your mobile phone isn't just your phone. It's your calendar, your e-mail inbox, your mp3 player, your portable movie viewer, and even your TV remote control. But did you know that the...
Posted in Digital Health
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Tagged BDI, campaign, case studies, communications, conference, consumer, device, doctors practice, EHR, EMR, event, healthcare, information, innovation, marketing, mobile, patient, regulation, research, rountables, social media, strategy, technology
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5 Nov/10
Sponsored by the Association of Marketing & Communication Profesisonals, the MarCom Awards is one of the largest international competitions that rewards industry professionals for excellence in...
Posted in Digital Health, Social Media
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Tagged award, Blog, breaking news, communications, competition, coverage, dialogue, digital Pharma, events, innovation, insight, marketing, News, recognition, social media, Twitter
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25 Aug/10
Photo courtesy of Fast Company By Sven Larsen (@zemoga) A recent survey investigated physicians use of smartphones, and how it fits in to their detailing preferences. Here are some of the top...
Posted in Digital Health
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Tagged application, BlackBerry, communications, doctor, Droid, e-detailing, innovation, IPhone, prescriptions, smartphone, technology
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16 Aug/10
By Sven Larsen (@zemoga) August means vacation - especially in the global world of pharma, many of our colleagues and clients are in Europe, where August holidays are even more common. But if a...
20 Jul/10
By Kimberly Reyes (@CommDuCoeur) Seth Godin wrote a blog post that identifies two kinds of schooling: one where "you learn technique, facts and procedures, and one where "you learn to see, learn...
Posted in Digital Health, Social Media
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Tagged awareness, cause, change, charity, communications, Communities, conference, empower, event, Fard Johnmar, health policy, healthcare, innovation, Lung Cancer Alliance, marketing, Seth Godin, unNiched
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