Tag Archives: Marketing and Advertising
By Jason Brandt (@Jasondmg3) In this recent Ad Age article, author and editor-at-large Jack Neff discusses new reseach showing that 30-second television commercials are declining in popularity in...
Photo courtesy of University of Minnesota By Kimberly Reyes (@CommDuCoeur) Designed to "spur broader and deeper engagement in social media by hospitals, medical professionals and patients," the...
By Guy Mastrion Recently, here in the office of provocation and stimulation, I questioned the aesthetics of a particular proposed campaign that we were sending to a client. My challenge had little...