Tag Archives: business

10 Mar/11

A First-Person Perspective of Technology in the Doctor’s Office

Image via Non-Surgical Orthopaedics, P.C. By J. Vegerano I was at my doctors office recently and noticed that he now uses IBM touch screen tablets in several areas of his practice. I spoke to my...

Posted in Digital Health | Tagged backup, business, computer, doctor, electronic medical records, EMR, healthcare, integration, iPad, maintenance, Medicine, network, operation, Point of Care, practice, remote assistacne, safety, software, strategy, systems, tablet, tech support, technology, wireless | Leave a comment

7 Mar/11

Why blog?

By Andy Smith (@andysmithpalio) Even though there are 126 million blogs available - 73,932 new ones popped up in the last 24 hours many businesses are still gun-shy about blogging. Whats the hold...

Posted in Social Media | Tagged Blog, business, comments, communication, community, conference, connection, content, customer, dialogue, engage, Facebook, ideas, information, interaction, Knowledge, mobile, search, SEO, success, Thought Leaders, Twitter | Leave a comment

4 Mar/11

How Comedy Would Reinvent the Healthcare Industry

All the worlds a stage and comedians have mastered the ability to also make the world its audience. As pharmaceutical marketers look to strengthen relationships with patients, prospects,...

Posted in Social Media | Tagged behavior change, business, comedy, controversy, current, disruption, emotional, inspiration, marketing, Patients, Pharma, serious, smart, technology | Leave a comment

25 Feb/11

Addressing the Ugly Side of Social Media

By Bob Mason (@BobMasonPalio) While social media has broken down barriers enabling easy and fast two-way communication between businesses and customers, its not without its dark side. Social media...

Posted in Social Media | Tagged business, communication, customers, Facebook, feedback, improvement, Klout score, monitoring, negative, product development, relationships, response, review, social media, Twitter | Leave a comment

4 Feb/11

Viva Voce!

By Tiffany Ryan (@TiffanyRyan) Its every marketers dream goal: How do you create brand advocates, people who are willing to not only use your brand, but tell others how great it is? While Word of...

Posted in Social Media | Tagged advocate, Blogs, brand, business, consistency, engagement, Facebook, influencer, marketing, message, monitor, platform, product review, realtionship, social media, Twitter, word of mouth | Leave a comment

28 Jan/11

5 Things You Can Do NOW To Boost Your Social Media Presence

By Krissy Goelz (@krisgoelz) Happy Friday, Pixels & Pills readers! Its been a long and snowy week here in the Northeast and were delighted to see that the weekend forecast calls for...more...

Posted in Social Media | Tagged applications, branding, business, communication, community, Facebook, HootSuite, link, messaging, privacy, scheduling, settings, snow, social media, strategy, style guide, TweetDeck, Twitter, Video | Leave a comment

20 Jan/11

e-Tools: Pharma Study Patient Recruitment Is Going Digital

Today's guest blog post comes from Carmen R. Gonzalez. Carmen is the Manager of Strategy and Communications at Healthcare Communications Group, a leading clinical trial recruitment and retention...

Posted in Digital Health | Tagged Android, application, business, cell phone, clinical trial, community, diversity, doctors, IPhone, maps, mobile, patient, Pharma, recruitment, screening, SMS, social media, staff, technology | 7 Comments

12 Jan/11

Developing a Path to Digital Success

Today's guest blog post is by Hans Wernke,Vice President, Digital Sales & Marketing, eMedFusion (a Division of KnowledgePoint360 Group). Hans is an experienced marketer and business development...

Posted in Digital Health | Tagged audience, biopharmaceutical, business, data, device, digital, drug, Education, exploration, HCP, healthcare, information, innovation, marketing, oasis, objectives, online, path, patient, plan, solution, strategy, success, traditional | Leave a comment

6 Jan/11

Messaging Madness

By Jon Fisher (@jmfisher) Is e-mail destined to go the way of postal mail? While e-mail is nearly ubiquitous and remains a popular form of communication among business users, speculation that new...

Posted in Social Media | Tagged brand, business, chat, communication, Compliance, e-mail, equity, Facebook, management, messaging, network, organize, Pharma industry, regulations, silo, technology, time-sensitive, Web | 1 Comment

4 Jan/11

Twitter: What’s It For?

By Kimberly Reyes (@CommDuCoeur) One of the biggest issues affecting business throughout 2010 and before has been how much the media that covers business has compacted. This summer at the eXL...

Posted in Social Media | Tagged business, conference, discussion, e-mail, journalism, livetweeting, media, multitask, notes, participation, presentation, quotes, social media, statustics, strategy, Twitter | Leave a comment

15 Dec/10

A Focus Group At Your Fingertips

Photo courtesy of Vernon Research By Carl Turner (@leftyrightbrain) Social media is one of the biggest shifts in modern business. Twitter boasts 50 million Tweets each day thats 600 per second....

Posted in Social Media | Tagged analyze, brand, business, complaint, conversation, diabetes, habit, insight, interactive, LinkedIn, listening, marketing, monitor, opportunity, patient, platform, product, profit, promotion, relationship, social media, strategy, target, Twitter | Leave a comment

13 Dec/10

Tips for Tweetchat Success

By Tiffany Ryan (@TiffanyRyan) In the early days of Internet infancy, before businesses embraced the Web as a communication platform, online chat groups were all the rage for users coming online...

Posted in Social Media | Tagged business, chat, collaboration, conversation, dialogue, Facebook, hashtag, LinkedIn, marketing, moderator, promotion, success, transcript, Twitter | 1 Comment