Tag Archives: communication
Why Pharma Needs a New Marketing Standard
Today's guest post is from Kabir Shahani.Kabir is the CEO of Appature, Inc. a Seattle-based technology company that provides surprisingly simple cloud-based marketing solutions designed exclusively...
Posted in Social Media
Tagged Appature, Appature Nexus, communication, digital strategy, guest, guest blog, guest post, Inc, innovation, marketing, Pharma, pharma marketing, Pharmaceutical industry, strategy, Thought Leaders
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Counterpoint: Using Social Media for Employee Engagement
by Sven Larsen (@zemoga) The latest trend in employee communications is, unsurprisingly, social media. Increasingly, companies are investing in - or building their own - internal social...
Posted in Social Media
Tagged business, communication, Communities, community, Digital Tools, innovation, social media, Social network, strategy, technology
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Point: Using Social Media for Employee Engagement
by Briana Campbell (@MsMatchGirl) Want to Encourage Innovation? Implement Internal Social Networks. Innovation, a critical differentiator for pharmaceutical companies, is dependent on effective...
Posted in Social Media
Tagged business, communication, Communities, community, engagement, innovation, social media, Social network, teamwork, Trends
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Facebook Forever!
by Krissy Goelz (@krisgoelz) Oh, Facebook, how I love you so. Not because youve turned this city girl into a farmer or helped me get in touch with my inner Mafia Wars, but because you introduced...
Posted in Social Media
Tagged communi, communication, Facebook, Google, Patients, social media, Social network, technology, Trends, User Experience, user needs
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Should Your Doctor be Your Facebook Friend?
by Briana Campbell (@MsMatchGirl) Many doctors are expanding their use of social media, but is it what patients want? Theres no arguing that patients are going online to seek health-related...
Posted in Social Media
Tagged communication, Communities, digital strategy, Patients, social media, Social network, strategy, Trends
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Is Your Doc Social?
by DJ Edgerton (@wiltonbound) Its been several years now since the pharmaceutical industry first began to try to figure out social media - what it was, how to use it to find customers, how...
Posted in Social Media
Tagged communication, Facebook, information, ph, physicians, social media
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PNP Revisited: Why Social Media Engagement is Not Marketing
by Briana Campbell (@MsMatchGirl) About a year ago at the CBIs Social Media Tools conference, Zoe Digital Consultings Zoe Dunn spoke with us about social media and marketing... and the difference...
Posted in Social Media
Tagged communication, marketing, social media, Social network, strategy, Trends
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Signing off from BDI Social Communications & Healthcare 2011 Case Studies and Roundtables
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Tagged communication, Communities, community, conference, Conferences, Education, Health care, healthcare, information, marketing, Pharma, social media, Social network, Video
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P&P Talks to Gregg Fisher of LBi Health at BDI Social Communications & Healthcare 2011
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Tagged #bdi1, BDI, communication, Communities, conference, events, Health, Health care, LBi Health, marke, Video
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P&P Catches Up With John Mack – Pharma Guy – at BDI Social Communications & Healthcare 2011
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Tagged communication, Communities, conference, Conferences, Health care, healthcare, Pharma, social media, Video
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P&P Talks With Martin Okner of S.H. Martin & Company, Inc.
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Tagged communication, Communities, community, Compliance, conference, Conferences, Health, Health care, healthcare, information, marketing, Video
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P&P Talks to Jay S. Bryant of LiveWorld at BDI Social Communications & Healthcare 2011
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Tagged communication, Communities, community, conference, Conferences, Health, Health care, healthcare, marketing, Trends, Video
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