Tag Archives: treatment
GUEST BLOG POST: Dr. Google Is In
Today's guest blog post is by Casey Williams, the Associate Director of Health Sciences at iProspect. Since joining the firm in 2006, Casey has focused on the health sciences market. She is...
Posted in Digital Health
Tagged audience, branding, content, Google, Health, information, marketing, media buy, Medicine, mobile, organic search, paid search, query, questions, research, search, search engine, service, strategy, traffic, treatment, update, visibility
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Social Media All Stars: Patients
Most of us arent lucky enough to have a doctor in the house, so it makes sense that 80 percent of Americans turn to the Internet to get information about diseases, procedures, doctors, hospitals,...
Posted in Social Media
Tagged advocate, Blog, community, doctor, educate, influence, information, internet, patient, social media, treatment, Twitter
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Gaming and Addiction Therapy
By DJ Edgerton (@wiltonbound) Even while traveling, I have to say, it's hard to ignore the recent Charlie Sheen Media Spectacular. His very public fall from grace has dominated the headlines,...
Posted in Social Media
Tagged addiction, ADHD, Charlie Sheen, drug abuse, gaming, phobia, PTSD, therapy, treatment, winning
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Children and Disease Stigma – What Are We Doing To Teach Tolerance?
Image courtesy of Disney's Recess By Kimberly Reyes (@CommDuCoeur) As adults, nearly all of us look back on our middle school days and shudder: some of us were too skinny, too large, too tall, or...
Posted in Social Media
Tagged adherence, adolescent, chronic condition, circle of care, communication, Communities, depression, disease, Education, engagement, epatient, Health, healthcare, innovation, management, marketing, MySpace, National Psoriasis Foundation, Pew Research Center, Pharma, pre-teens, research, social, social media, stigma, technology, teens, treatment, user needs
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Getting The Most From Your Search Campaign
By Scott Neverett People have embraced the Web and social media to find and research medical conditions, new treatment therapies, diet and lifestyle information and other health-related issues....
Posted in Social Media
Tagged campaign, clinical trial, community, engagement, Google, multichannel, Patients, Pharma, research, search, SEO, social media, treatment, Web
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Clarity in Pharma Writing
By Kimberly Reyes (@CommDuCoeur) Even if you are the most graphic of all designers, even if you are the most chemical of all researchers, you write at work. You write reports, you write PowerPoint...
Posted in Social Media
Tagged audience, clarity, cost, health literacy, information, informed patient, Medicine, smart, treatment, value, vocabulary, writing
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