11 Apr/11
By Andy Smith (@andysmithpalio) What whiskey will not cure, there is no cure for, says an old Irish adage. While that might not track well with todays focus on healthier lifestyles, the health...
Posted in Social Media
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Tagged blogging, branding, Compliance, condition, consumer, dialogue, diet, distribution, experience, focus, Health, healthcare industry, intergration, lifestyle, marketing, messaging, pain management, personality, personalization, Pharmaceutical industry, Pharmacy, prescriptions, private, regulation, revenue, sale, spirits, sponsorship, sponsorships, therapy, value
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2 Feb/11
Today's guest blog post comes from Aaron Cohan. Aaron Cohan is the Director of Strategic Solutions for Amerra, an award-winning medical visualization company. He works with life-science companies...
Posted in Digital Health
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Tagged animation, communication, content, healthcare, learning, Medicine, mobile, multi-channel, patient education, Patients, procedure, product launch, revenue, ROI, Sales, surgery, tablet, technique, technology, visualizations
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4 Nov/10
By Andy Smith Whenever I ask business people to share advice or lessons learned from new project or process implementations, the most common response I hear is "get buy in from the top. When...
Posted in Social Media
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Tagged business, buy in, CEO, digital strategy, finance, goal, initiative, language, market share, marketing, money, Pharmaceutical industry, progess, revenue, risk, ROI, Sales, senior leadership, social media, turnover
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