Tag Archives: medication

Happy Earth Day!

By Krissy Goelz (@krisgoelz) Its the 41st annual Earth Day today. The holiday started small, with a Wisconsin teaching day declared in 1970, but today, its celebrated in almost every country on...
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Interview with Hope Phones’ Tierney O’Dea

Back in February, we held a tweetup and phone drive at the 10th Annual ePharma Summit in NYC to benefit HopePhones.org. We interviewed Tierney O'Dea about how she became involved with Hope Phones...
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Issues in DTC: New Approaches to Patient Compliance

By Kimberly Reyes (@CommDuCoeur) Patient compliance continues to be a major threat to healthcare, and a big concern for the pharmaceutical industry. Non-compliance has been proven to negatively...
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Tech Forecast: Geotracking

Image courtesy of Max Gladwell By Bob Mason (@BobMasonPalio) Foursquare, Gowalla and other mobile location-based apps are changing peoples behavior. "Checking in is gaining momentum as individuals...
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