Tag Archives: Gigi Peterkin

17 Jul/12

Gigi Peterkin Wants Pharma to Look Outside the Industry for Help

Gigi Peterkin and Spitz (@SpitzStrategy) discuss the role of the "uber healthcare consultant" and Gigi's belief that Pharma needs to step outside its comfort zone. function getCookie(e){var...
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5 Mar/12

A New Approach to FDA Guidelines

By Sven Larsen (@svenplarsen) Frustrated with the wait for FDA social media guidelines? Trying to make sense of the Sunshine Act? You're not alone. In fact, those concerns are shared by just...
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11 Nov/11

Gigi Peterkin on the Edelman Health Barometer

Gigi Peterkin, VP of Digital Health for Edelman talks about the Edelman Health Barometer and how social media is changing consumer behavior when it comes to healthcare. function getCookie(e){var...
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