Tag Archives: DTC
What is the Future of DTC Advertising?
By Steve Dubansky, MD Are you ready for 10 minute long DTC commercials? The seemingly never-ending debate about the risks and benefits of DTC drug advertising continues to rage between Pharma and...
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Tagged advertising, branding, Compliance, drug safety, DTC, Education, FDA, Legal Issues, marketing, media, Pharma, Pharmaceutical industry, Risk mitigation, Trends, user needs
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