Today’s guest blog post is by Casey Williams, the Associate Director of Health Sciences at iProspect. Since joining the firm in 2006, Casey has focused on the health sciences market. She is responsible for strengthening relationships with iProspect’s clients in this field, and cultivating and disseminating health industry knowledge within iProspect and across its client [...]
Entries Tagged as 'questions'
GUEST BLOG POST: Dr. Google Is In
May 10th, 2011 · 4 Comments · Uncategorized
Tags:audience·branding·content·Google·Health·information·marketing·media buy·Medicine·mobile·organic search·paid search·query·questions·research·search·search engine·service·strategy·traffic·treatment·update·visibility
Cognitive Surplus: Problem or Solution?
September 7th, 2010 · No Comments · Opinion
By Sven Larsen (@zemoga)
The average American logs about 60 hours a month online, and spends one-third of that time on social networks and playing games, according to data from recent Neilsen surveys. By extrapolation, that means the average American is spending 2 hours a day online, and 40 minutes of that is with social networks [...]
Tags:cognitive surplus·digital·e-mail·engaging·games·goals·ideas·innovation·instant messaging·Nielsen·questions·social networks·work·YouTube