Digital Health
The Sales Force of the Future
By Dan Bobear (@dbobear) A salesman has got to dream it comes with the territory. Playwright Arthur Miller wrote that quote in 1949, but for todays pharmaceutical sales force, the words still ring true. As...
Friend or Foe?: Google
By Sven Larsen (@zemoga) Google, once seen as the great beneficent alternative to more suspiciously viewed companies like Microsoft. Google, which has itself become a lot more like the new Evil Empire, in the...
At the Intersection of Pharmaceuticals and Technology
CEO of Sproxil, Inc. Ashifi Gogo's venture into social entrepreneurship has continuously enjoyed a strong link with academia. Ashifi holds degrees in mathematics and physics and is now the Holekamp Family PhD...
Interview with Manhattan Research’s Monique Levy
As Senior Director of Research at Manhattan Research, Monique Levy focuses on consumer and physician eHealth trends and marketing strategy. Prior to joining Manhattan Research, Levy was Senior Analyst at...
Productivity Applications for Pharma Sales
This post is part of a week-long series identifying the challenges facing Pharma sales, and determining digital solutions to deal with these obstacles. By Bob Mason (@BobMasonPalio) With ever-shrinking...
Google Updates Health OneBox – Step in the right direction?
By Carl Turner, VP, Research Analytics Director, Palio (@leftyrightbrain) Back in August 2009 Google debuted its Health OneBox feature. The feature modified Google search by placing disease state or condition...
Eric Topol on Wireless Medicine
By Sven Larsen (@zemoga) Eric Topol is one of the most preeminent cardiologists in the world. He's also a blogger and TED speaker. At TEDMED this past fall, he spoke about some applications possible with...
Pixels & Pills Ultimate Guide to Mobile Devices
By Dan Bobear (@dbobear) No, this is not a shopping guide. Go check out Engadget or Gizmodo if you want advice on the latest shiny things. We'll wait. ...Back? Good. Because here, we're not going to tell you...
Following Up With Steve Woodruff of Impactiviti
This post wraps up our week-long discussion around the topic "What Would the Government Regulate?" By Jason Brandt (@Jasondmg3) Last month, Pixels & Pills' Jennifer Abelson interviewed Steve Woodruff of...
Live-ish from the Social Communications & Healthcare: Case Studies & Roundtables
Pixels & Pills is in the Graduate Center of The City University of New York in midtown Manhattan, New York City bringing you all the action from BDI's Social Communications & Healthcare: Case Studies &...
Why the Core Visual Aid is DEAD…Vive la IVA!
By Paul Harrington R.I.P., CVA. Friends, Romans, and countrymen, lend me your ears: I come not to praise the CVA, but to bury it. The CVA or Core Visual Aid the most commonly used sales tool in the...
Join Pixels & Pills at the 2nd Annual Social Communications & Healthcare: Case Studies & Roundtables!
In the past year or so, it has become an indisputable fact among the healthcare community that social media has become an important vehicle for facilitating change within the industry. From medical professionals...