Tag Archives: word of mouth

4 Feb/11

Viva Voce!

By Tiffany Ryan (@TiffanyRyan) Its every marketers dream goal: How do you create brand advocates, people who are willing to not only use your brand, but tell others how great it is? While Word of...

Posted in Social Media | Tagged advocate, Blogs, brand, business, consistency, engagement, Facebook, influencer, marketing, message, monitor, platform, product review, realtionship, social media, Twitter, word of mouth | Leave a comment

28 Oct/10

The Science of Marketing to Women

By Ellen Nowakowski To market health care and pharma products or services to men, companies should include more images of scantily clad women and focus on visuals to connect with their target...

Posted in Social Media | Tagged ads, awareness, business, commercial, Health care, marketing, Men, Old Spice, purchase decisions, targeted, women, word of mouth | 1 Comment