Tag Archives: user needs
On The Death of Google Health
by Jason Brandt (@jasondmg3) On May 19, 2008, the medical and digital communities were abuzz with the news of a new Google product, one that could organize all of a users health information...
Posted in Digital Health, Social Media
Tagged Digital Tools, Health care, healthcare, information, Patients, social media, strategy, Trends, user needs
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I Can Haz Compliance?
source Lolcats by Briana Campbell (@MsMatchGirl) Meme ( /ãÀÜmiã¬êm/) is an idea, behavior or style that spreads from person to person within a culture ...memes are said to transmit ideas and...
Posted in Social Media
Tagged Compliance, Digital Tools, Education, engagement, internet meme, marketing, meme, patient, patient compliance, Pharmaceutical industry, user needs
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Caveat Emptor?
by Briana Campbell (@MsMatchGirl) A recent Pew Internet study, released June 16, 2011, shared the following statistic: Facebook users are overall more trusting than non-internet others. 43% of...
Posted in Social Media
Tagged Communities, community, digital strategy, Education, Facebook, information, patient, Patients, Pharma, social media, Social network, user needs
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Abandoned!
by Krissy Goelz (@krisgoelz) It isnt just a problem for Paddington Bear anymore. Its a very real problem facing the pharmaceutical industry in ever-growing numbers. Prescription abandonment...
Posted in Social Media
Tagged Compliance, Digital Tools, Health, Health care, healthcare, innovation, patient, Patients, Pharma, Pharmaceutical industry, user needs
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Facebook Forever!
by Krissy Goelz (@krisgoelz) Oh, Facebook, how I love you so. Not because youve turned this city girl into a farmer or helped me get in touch with my inner Mafia Wars, but because you introduced...
Posted in Social Media
Tagged communi, communication, Facebook, Google, Patients, social media, Social network, technology, Trends, User Experience, user needs
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A New Way of “Going Viral”
By Sven Larsen (@Zemoga) In the digital world, we often talk about things "going viral" and how easy it is to track how users interact with projects online. Now scientists are starting to apply...
Posted in Social Media
Tagged Compliance, Digital Tools, Education, geolocation, Patients, research, RFID, Thought Leaders, user needs
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Children and Disease Stigma – What Are We Doing To Teach Tolerance?
Image courtesy of Disney's Recess By Kimberly Reyes (@CommDuCoeur) As adults, nearly all of us look back on our middle school days and shudder: some of us were too skinny, too large, too tall, or...
Posted in Social Media
Tagged adherence, adolescent, chronic condition, circle of care, communication, Communities, depression, disease, Education, engagement, epatient, Health, healthcare, innovation, management, marketing, MySpace, National Psoriasis Foundation, Pew Research Center, Pharma, pre-teens, research, social, social media, stigma, technology, teens, treatment, user needs
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Celebrate “Patients Week” with EyeForPharma!
By Kimberly Reyes (@CommDuCoeur) The e-patient movement has driven people to take control of their health and work collaboratively with their circle of care on managing and overcoming health...
Pixels & Pills Talks to Kevin Kruse about ePatient Connections 2010!
Last year's ePatient Connections conference was the event of the year, attracting some of the most influential voices in the industry and garnering lots of positive feedback from the attendees....
Posted in Social Media
Tagged communication, Conferences, DDMAC, Digital Tools, drug safety, Education, epatient, events, Facebook, FDA, healthcare, interviews, marketing, Online Communities, patient communities, Patients, Pharma, social media, Social network, technology, Thought Leaders, Trends, Twitter, user needs, YouTube
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Who’s Talking to Doctors About Your Product?
By Sven Larsen (@zemoga) Does this scenario sound familiar? Your sales force got cut last year so you have less reps trying to see more and more HCPs. But a lot of these potential customers cut...
Posted in Social Media
Tagged Blogs, communication, detailing, Education, marketing, Physician Social Networks, social media, technology, Trends, user needs
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The Failed Promise of Virtual Worlds
This post continues our week-long series around the theme of communication, identifying key communities and offering insight on how to reach them. By Jason Brandt (@Jasondmg3) The phrase "virtual...
How to Become a Great Storyteller
By Sven Larsen (@zemoga) Has this ever happened to you? Some well meaning person (maybe a child, maybe a date, maybe a business acquaintance) says "So what's your story?". And you freeze or mumble...
Posted in Social Media
Tagged communication, creativity, Digital Tools, media, storytelling, Thought Leaders, user needs
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