Tag Archives: Trends
The Case For Mobile in Healthcare
by Briana Campbell (@MsMatchGirl) "If it's not mobile, it won't work in 2012 and beyond," Jason Falls is quoted as saying in Awareness Networks 2012 Social Marketing and New Media Predictions....
Posted in Digital Health
Tagged BDI, case studies, Conferences, Education, events, innovation, mhealth, mobile, mobile apps, mobile healthcare, Pharma, Pharma industry, Pharmaceutical industry, roundtables, technology, Trends, User Experience, user needs
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Waiting to Exhale
by Jason Brandt (@jasondmg3) For over half a century, the Breathalyzer has given law-enforcement officials a portable, fairly reliable instrument to test for, and prevent, driving under the...
Posted in Digital Health
Tagged analyze, breathalyzers, data, Digital Tools, future, patient, Patients, Pharma, Pharmaceutical industry, technology, Trends, User Experience, user needs
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Adapt or Die! Why Pharma Needs To Get In Line
by Sven Larsen #Adaptordie is an apt hashtag to sum up the teachings of digital-media punditBrian Solis. Its also an apt hashtag to describe the current state of affairs in the pharmaceutical...
Posted in Social Media
Tagged digital strategy, Digital Tools, Facebook, FDA, healthcare, innovation, marketing, Pharma, Pharmaceutical industry, social media, social networks, Trends
4 Comments
POINT/COUNTERPOINT: Doctors – Who Needs ‘Em?
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
Posted in Social Media
Tagged doctor, doctor's office, doctors practice, Education, epatient, healthcare, information, patient, Pharmaceutical industry, technology, Trends
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POINT/COUNTERPOINT: Doctors – Who Needs ‘Em?
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
Posted in Social Media
Tagged doctor, doctor's office, doctors practice, Education, epatient, healthcare, information, patient, Pharmaceutical industry, technology, Trends
3 Comments
Five Years Forward
by DJ Edgerton (@wiltonbound) Over the next five years,spending on interactive marketing will double, according to research from Forrester done for Ogilvy. What now are TV budget sizes will be...
Posted in Digital Health
Tagged information, marketing, Pharmaceutical industry, social media, strategy, Trends
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The Wiki-fication of Medicine
by Sven Larsen Physicist Michael Neilsen discussed open research in a March TEDX event, the video of which was recently posted. As a rule, the academic community lives to publish. Mathematicians,...
Posted in Social Media
Tagged Digital Tools, innovation, Medicine, Michael Neilsen, open data, open medicine, Pharma, Pharmaceutical industry, social media, social networks, strategy, TedX, Trends, user needs
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Defining Moments: Antimatter
The Defining Moments series looks back at the biggest events of 2010 to see what we can learn from them here at P&P, to work better in our calling, in 2011 and beyond. Antimatter has...
Posted in Digital Health
Tagged antimatter, digital strategy, engagement, innovation, marketing, Trends
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Addressing the Digital Habits of Consumers and Health Care Practitioners
by DJ Edgerton (@wiltonbound) Thinking back just 20 years ago, there were a limited number of communication options: the phone call, the letter, the fax. A persons digital habit though not...
Posted in Social Media
Tagged communication, digital habits, Digital Tools, engagement, Health care, health care providers, healthcare, information, Patients, Trends, user needs
3 Comments
Could Google+ Transform Healthcare?
by Krissy Goelz (@krisgoelz) Recently, we were asked what we thought about how Google+ could affect healthcare, by someone who had read an Xconomy post on the same question. So, does this...
Posted in Social Media
Tagged Digital Tools, Education, engagement, Facebook, Google, Google Plus, Health care, healthcare, innovation, Legal Issues, social media, Social network, Trends, user needs
2 Comments
When Social Media Hands you Lemons
by Briana Campbell (@MsMatchGirl) Ever since social networking became a popular way to communicate, people have been sharing with gusto, whether thats the minutia of their daily lives (I had the...
Getting Healthy Through Gaming
by Briana Campbell (@MsMatchGirl) Heres the question: How do we help people get healthy and stay healthy? With all the information thats available, youd think it would be a no brainer, right?...
Posted in Social Media
Tagged Buster Benson, Communities, community, Compliance, gamification, gaming, Health, Health care, Health Month, healthcare, innovation, marketing, Social network, Trends
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