Tag Archives: social media

Life Sciences Innovation Forum

We've entered conference season and there are a lot of great ones on the horizon in the next few weeks. Our friend John Mack has a fairly comprehensive list over on his website, but he's missing...
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POINT/COUNTERPOINT: Should You “Cross Streams” When You’re A Social Media Professional?

This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
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POINT/COUNTERPOINT: Should You ¢‚Ǩ≈ìCross Streams When Youre A Social Media Professional?

This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
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In Light of FDA Draft Guidance? Keep Going

by Briana Campbell (@MsMatchGirl) By now, youve all had time to review the FDAs draft guidance on Responding to Unsolicited Requests for Off-Label Information About Prescription Drugs and Medical...
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Can Pharma Harness Social Media for Product Research and Development?

by DJ Edgerton (@wiltonbound) The question seems almost nonsensical at first your Twitter followers may be really outstanding people, but theyre not organic chemists or researchers. And your...
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Spotlight: Doing Social Right

by Briana Campbell (@MsMatchGirl) Weve spent a lot of this year (and last) talking about how pharma is running scared of social media. And weve spent some time telling them to just suck it up and...
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Does the Problem Hold the Solution?

by Briana Campbell (@MsMatchGirl) People like to make out that the issues surrounding pharmas involvement with social media are extraordinarily complex. Im not so sure. Its over-simplistic - but...
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How Digital Tech Has Changed Long-Term Patient Care

by Krissy Goelz (@krisgoelz) We here at Pixels & Pills are well-known for our vocal support of digital technology and its place in healthcare - how its helped medicine and care to advance and...
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Shoot First, Apologize Later: Why Pharma Needs to Proceed without Social Media Guidelines

by DJ Edgerton (@wiltonbound) Like Tom Petty sang, the waiting is the hardest part. But is it necessary for pharma to continue holding out for social media guidelines before implementing digital...
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Adapt or Die! Why Pharma Needs To Get In Line

by Sven Larsen #Adaptordie is an apt hashtag to sum up the teachings of digital-media punditBrian Solis. Its also an apt hashtag to describe the current state of affairs in the pharmaceutical...
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Social Media, Pharma and Politics

by DJ Edgerton (@wiltonbound) How much of a role does social media play in influencing policymakers? And how much of a role can or should marketing play in crafting those messages for...
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Five Years Forward

by DJ Edgerton (@wiltonbound) Over the next five years,spending on interactive marketing will double, according to research from Forrester done for Ogilvy. What now are TV budget sizes will be...
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