Tag Archives: social media
The Decision Tree Makes Health Decisions Easier
By Sven Larsen (@zemoga) I'm fascinated with a new book and the corresponding blog by its author - they might have some simple ideas about healthcare that can make us all healthier. And,...
Posted in Digital Health, Social Media
Tagged communication, data, Digital Tools, Education, Health, social media, technology, Thought Leaders, Trends, User Experience, user needs
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More Info on the Health Tweeder
By Guy Mastrion (@gmastrion) and DJ Edgerton (@wiltonbound) It's official. You guys love the Health Tweeder! Thanks for all the great comments and suggestions on how we can take the site to the...
Is It Time to Add Another Rung to the GROUNDSWELL Ladder?
By Sven Larsen (@zemoga) What kind of social media user are you? Forrester Research created a diagram that they called their Social Technographics Ladder (you can read all about it in GROUNDSWELL,...
Posted in Social Media
Tagged Communities, digital strategy, Digital Tools, marketing, Patients, social media, Social network, Thought Leaders, Trends, user needs
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Does Facebook Make Patients Sicker?
By DJ Edgerton (@wiltonbound) Have you ever heard the expression "You're judged by the company you keep?" Now your social circle can even affectyour credit. Social media is being monitored. You...
How Can We Make Healthcare More Social?
By Russ Ward (@russcward) Buying many things can be an outing or an event - or at least a collaborative effort, in which you share links to product listings and discuss pros and cons. But how...
Posted in Social Media
Tagged communication, Communities, data, Digital Tools, Education, Facebook, Health, innovation, IPhone, Patients, social media, Social network, technology, Trends, Twitter, User Experience, user needs
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Is the FDA Getting Web Friendlier?
By Russ Ward (@russcward) The FDAs Transparency Blog recently unveiled a new initiative, a simple "FDA Basics site with general information about the agency. In addition to the Transparency Blog...
Is This the End of the Line for KOLs?
By Sven Larsen (@zemoga) Recently Ed Silverman noted on the In Vivo blog that doctors may be banned by their employing hospitals by accepting stock. This makes sense, in one way - of course,...
Posted in Social Media
Tagged compensation, doctors, Health, Health Care Reform, Legal Issues, Medicine, Opinion leadership, social media, Thought Leaders, Trends
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How Pharma Companies are Using Twitter
By Dan Bobear (@dbobear) Twitter is the current "mot de jour and an increasing part of many companies marketing and corporate communications efforts. But like any media tool there are a number of...
You Might Be a Winner!
Just a quick reminder that we've got prizes waiting for the winners of our "Win a Social Media Library" contest. If you're twitter handle appears below contact sven.larsen@zemoga.com or...
How to Connect With Physicians Via Social Media
By Russ Ward (@russcward) We knew we weren't the only ones thinking about this. Over on his Digital Influence Mapping Project blog, John Bell has some interesting ideas on how Pharma companies can...
How Barack Obama Can Help Your Business
By DJ Edgerton (@wiltonbound) Have you ever thought of the government as a business partner? Over the holidays I managed to catch up on a lot of reading. The always insightful Chris Brogan had an...