Tag Archives: social media

Digital & Pharmacies: What’s the Holdup?

We've often used our digital bully pulpit to chastise Pharma companies both big & small for their tardiness in adopting the latest digital tools and technologies. We've sounded the alarm more...
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Facebook Announces Organ Donor Initiative

Huge announcement from Facebook today. Watch the video below and look for Pixels & Pills reaction in tomorrow's post. Facebook COO Sheryl Sandberg sat down with "ABC World News anchor Diane Sawyer...
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Pinterest: Another Tool or Another Headache?

By DJ Edgerton (@wiltonbound) You know a new technology has reached the tipping point when clients start including it on their RFPs. As a digital veteran, I've seen it happen with social media...
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All Quiet on the Austin Front?

Were you there? The parties are over, the cel phone carriers are breathing a sigh of relief and the bleary eyed technorati have slowly made their way home. SXSW Interactive is officially over and...
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Are You There Facebook? It’s Me, Pharma.

By DJ Edgerton (@wiltonbound) Who controls the conversation about your brand in the social media space? You? The consumer? The FDA? Those are the usual suspects that come up when we have those...
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A New Approach to FDA Guidelines

By Sven Larsen (@svenplarsen) Frustrated with the wait for FDA social media guidelines? Trying to make sense of the Sunshine Act? You're not alone. In fact, those concerns are shared by just...
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Is Pharma Ready for a Whitney Houston Moment?

By Sven Larsen (@svenplarsen) February has been a big month for social media with tremendous activity surrounding both last night's Oscar ceremony and the Superbowl. But the event which should...
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One Way to Teach Your Boss About Social Media

By Sven Larsen (@svenplarsen) Do you want your boss to realize the full potential of social media? Yesterday on Pixels & Pills we talked about John Mack's observation that very few senior...
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Where Are the Pharma Superbowl Ads?

By Sven Larsen (@svenplarsen) Watching the big game last night, I was struck by the diversity of products being advertised. Domain name registration and e-trading as well as the old reliables like...
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MS Voices Leads the Way in Pharma Customer Service

By Sven Larsen(@svenplarsen) Who's doing it right? That's a question we're often asked since we've routinely challenged Pharma to embrace social media and an expanded dialogue with their...
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What Pharma Could Learn from Mad Men

by Jason Brandt (@jasondmg3) Mad Men protagonist Don Draper works in the shows fictional advertising agency, but the challenges he faces are real, and not much different than what many healthcare...
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Conversation: Darshan Kulkarni on the FDA Draft Guidance

Last week Pixels & Pills' editor Briana Campbell had the pleasure of sitting down for a Skype chat (so the quality is a little lower than our normal, professional videos) with Dr. Darshan...
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