Tag Archives: monitoring
Could Pharma Learn How to be More Open and Cutting-Edge from the FDA?
By Rob Kempton (@manonthemooncon) When you think cutting-edge use of social media, youre probably not thinking of the FDA. While the agency has been criticized for not expediently issuing social...
Posted in Digital Health, Social Media
Tagged access, agency, communication, community, criticize, empower, engagement, FDA, government, guidelines, information, initiative, innovation, monitoring, patient, privacy, real time, social media, transparency
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Is There Such a Thing as “Making Pharma Fun”?
By Sven Larsen (@Zemoga) Volkswagen's Swedish ad agency created The Fun Theory website, stating: "This site is dedicated to the thought that something as simple as fun is the easiest way to change...
Posted in Social Media
Tagged addiction, behavior, exercise, fun, gaming, idealistic, incentive, Medicine, monitoring, motivation, Pharma, social, symptoms
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Addressing the Ugly Side of Social Media
By Bob Mason (@BobMasonPalio) While social media has broken down barriers enabling easy and fast two-way communication between businesses and customers, its not without its dark side. Social media...
Posted in Social Media
Tagged business, communication, customers, Facebook, feedback, improvement, Klout score, monitoring, negative, product development, relationships, response, review, social media, Twitter
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