30 Aug/10
By Jason Brandt (@Jasondmg3) GlaxoSmithKline has decided to change the way they pay bonuses to their sales representatives, tying the amount of the bonuses to the reps efficacy at customer...
Posted in Social Media
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Tagged brainstorm, client, communication, customer, diabetes, disease management, Education, information, innovation, marketing, motivation, objectives, Patients, Sales, Salesforce, service, value
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27 Aug/10
By Kimberly Reyes (@CommDuCoeur) Even if you are the most graphic of all designers, even if you are the most chemical of all researchers, you write at work. You write reports, you write PowerPoint...
Posted in Social Media
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Tagged audience, clarity, cost, health literacy, information, informed patient, Medicine, smart, treatment, value, vocabulary, writing
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26 Aug/10
By Todd LaRoche (@toddlaroche) Whether youre just dabbling in social media or if blogging, posting, friending and following are already old hat, your people skills can make or break your social...
Posted in Social Media
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Tagged audience, Blog, community, credibility, engagement, etiquette, information, interaction, interest, personality, social media, transparency
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