Tag Archives: information
24 Sep/10
By Kristin Phillips (@klaphillips) Are you a victim of cyberchondria? That is, do you spend much of your time on Google looking up various symptoms, causes, diseases, treatments, and other...
Posted in Social Media
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Tagged ChickRx, cyberchondria, disease, Education, Google, Health, information, online, Pharma, physician, research, thought leader, WebMD, women
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23 Sep/10
By Danielle Bedard Think pharma and health-related topics cant be fun? Think again! Just between us girls (OK, guys take note, too), humor can be an effective communication tool across a range of...
Posted in Social Media
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Tagged credibility, demographic, experts, fitness, Health, humor, information, interactive, menopause, relationships, research, sexual health, useful, women
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8 Sep/10
By Dan Bobear (@dbobear) For the last 12 years Beloit College has released the Beloit College Mindset List, a compilation of cultural touchstones that shape the lives of people entering college...
Posted in Social Media
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Tagged culture, customer, customer loyalty, demographic, DTC, engagement, future, games, Generation Y, information, instant gratification, marketing, mobile, online, OTC, prescription, social networks
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30 Aug/10
By Jason Brandt (@Jasondmg3) GlaxoSmithKline has decided to change the way they pay bonuses to their sales representatives, tying the amount of the bonuses to the reps efficacy at customer...
Posted in Social Media
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Tagged brainstorm, client, communication, customer, diabetes, disease management, Education, information, innovation, marketing, motivation, objectives, Patients, Sales, Salesforce, service, value
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27 Aug/10
By Kimberly Reyes (@CommDuCoeur) Even if you are the most graphic of all designers, even if you are the most chemical of all researchers, you write at work. You write reports, you write PowerPoint...
Posted in Social Media
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Tagged audience, clarity, cost, health literacy, information, informed patient, Medicine, smart, treatment, value, vocabulary, writing
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26 Aug/10
By Todd LaRoche (@toddlaroche) Whether youre just dabbling in social media or if blogging, posting, friending and following are already old hat, your people skills can make or break your social...
Posted in Social Media
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Tagged audience, Blog, community, credibility, engagement, etiquette, information, interaction, interest, personality, social media, transparency
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