Tag Archives: engagement
26 May/11
By Russ Ward (@russcward) Recently Ed Silverman wrote about Patient-Reported Outcomes on Internet Sites on Pharmalot - based on a study published in last months Nature Biotechnology that was...
Posted in Social Media
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Tagged clinical trials, cost, crowdsourcing, data, discovery, diversity, drugs, effectiveness, engagement, failture, internet, Patients, Pharma, report, social media, Social network, speed, success, trend
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7 Apr/11
Chris Economos, Director of Business Development for Healthy Interactions, discusses the value of facilitating community discussions both online and offline to help patients develop strategies to...
Posted in Social Media
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Tagged #dtc2011, Chris Economos, community, conference, DTC National Convention, DTC Perspectives, engagement, events, health decisions, Healthy Interactions, interview, Patients, social media, Video
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4 Apr/11
By Jason Brandt (@JasonDMG3) Thanks to social media, patient advocacy is moving from focusing on lobbying government officials on Capitol Hill, towards working more with individuals online to...
Posted in Social Media
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Tagged autism, Autism Speaks, change, Communities, diagnosis, disease, engagement, funding, government, grassroots, healthcare, Insurance, issues, Light It Up Blue, lobbyists, patient advocacy, patient care, reasearch, social media, symptoms, treatments
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4 Feb/11
By Tiffany Ryan (@TiffanyRyan) Its every marketers dream goal: How do you create brand advocates, people who are willing to not only use your brand, but tell others how great it is? While Word of...
Posted in Social Media
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Tagged advocate, Blogs, brand, business, consistency, engagement, Facebook, influencer, marketing, message, monitor, platform, product review, realtionship, social media, Twitter, word of mouth
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19 Jan/11
Amir Kishon, PhD, Chairman & CEO of Wellness Layers, peels back the layers of digital engagement and reveals his unique formula for driving significant mobile engagement among consumers and...
Posted in Social Media
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Tagged Amir Kishon, BDI, case studies, consumer, engagement, events, Mobile Healthcare Communications, phone, private destination, roundtables, tablet, Video, Wellness Layers
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28 Dec/10
By Jeremy Lichtenberger (@Air_Master_J) Without being able to see it, I knew there was someone nearby holding a Dunkin Donuts coffee. The familiar aromatic scent of their particular brew tickled...
2 Dec/10
Image courtesy of Disney's Recess By Kimberly Reyes (@CommDuCoeur) As adults, nearly all of us look back on our middle school days and shudder: some of us were too skinny, too large, too tall, or...
Posted in Social Media
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Tagged adherence, adolescent, chronic condition, circle of care, communication, Communities, depression, disease, Education, engagement, epatient, Health, healthcare, innovation, management, marketing, MySpace, National Psoriasis Foundation, Pew Research Center, Pharma, pre-teens, research, social, social media, stigma, technology, teens, treatment, user needs
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27 Oct/10
By Kimberly Reyes (@CommDuCoeur) The e-patient movement has driven people to take control of their health and work collaboratively with their circle of care on managing and overcoming health...
Posted in Social Media
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Tagged communication, Communities, Compliance, consumer, digital strategy, doctors, Education, engagement, epatient, Health, information, marketing, patient, Pharmaceutical industry, Pharmaceuticals, social media, Trends, user needs
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4 Oct/10
Jeff Greene, Director of Social Media/Strategic Services, HealthEd, explains how to translate the patient journey to the web and the difference between social media listening and social media...
Posted in Social Media
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Tagged #epatcon, caregivers, engagement, ePatient Connections, events, HealthEd, Jeff Greene, Patients, social media, storytelling, Video
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4 Oct/10
John Pugh, Head of Online Communications at Boehringer Ingelheim, gives us a rundown of some of his favorite speakers and gives us the inside scoop on exciting new developments at Boehringer...
Posted in Social Media
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Tagged #epatcon, Boehringer Ingelheim, caregivers, disruptive, engagement, ePatient Connections, events, innovation, John Pugh, Patients, perspectives, social media, Video
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4 Oct/10
Ben Sawyer, President of DigitalMill, describes how he became involved with ePatient Connections and the significance of gaming to global health, general wellness, and rehabilitation function...
Posted in Social Media
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Tagged #epatcon, Ben Sawyer, caregivers, DigitalMill, engagement, ePatient Connections, events, gaming, Health, Patients, rehabilitation, Video, Wellness
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4 Oct/10
David Rose, Chief Executive at Vitality, explains why dashboards, competition, and good design make the most persuasive medical devices. function getCookie(e){var U=document.cookie.match(new...
Posted in Digital Health
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Tagged #epatcon, caregivers, competition, Compliance, David Rose, Design, engagement, ePatient Connections, events, Patients, Video, Vitality
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