Tag Archives: Education
Developing a Path to Digital Success
Today's guest blog post is by Hans Wernke,Vice President, Digital Sales & Marketing, eMedFusion (a Division of KnowledgePoint360 Group). Hans is an experienced marketer and business development...
Posted in Digital Health
Tagged audience, biopharmaceutical, business, data, device, digital, drug, Education, exploration, HCP, healthcare, information, innovation, marketing, oasis, objectives, online, path, patient, plan, solution, strategy, success, traditional
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Doctors Starving Patients!
By DJ Edgerton (@wiltonbound) ...of information, that is. Medical Marketing & Medias Ben Comer just published an article on the results of a survey done by MedTera, and thats what they found....
Posted in Social Media
Tagged communication, Compliance, drug safety, Education, Health care, Patients, Trends
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A New Way of “Going Viral”
By Sven Larsen (@Zemoga) In the digital world, we often talk about things "going viral" and how easy it is to track how users interact with projects online. Now scientists are starting to apply...
Posted in Social Media
Tagged Compliance, Digital Tools, Education, geolocation, Patients, research, RFID, Thought Leaders, user needs
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Exploring Human Anatomy With Google’s Body Browser
By DJ Edgerton (@wiltonbound) You every now and again, someone comes up to me and says, "DJ, I want to know what makes you tick. Well, thanks to a new digital tool from Google, now I can show you...
Posted in Digital Health
Tagged 3D, body, digital, Education, Google, Google Chrome, Human anatomy, Human body, interactive, Khronos Group, model, patient, physician, render, training, WebGL
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Children and Disease Stigma – What Are We Doing To Teach Tolerance?
Image courtesy of Disney's Recess By Kimberly Reyes (@CommDuCoeur) As adults, nearly all of us look back on our middle school days and shudder: some of us were too skinny, too large, too tall, or...
Posted in Social Media
Tagged adherence, adolescent, chronic condition, circle of care, communication, Communities, depression, disease, Education, engagement, epatient, Health, healthcare, innovation, management, marketing, MySpace, National Psoriasis Foundation, Pew Research Center, Pharma, pre-teens, research, social, social media, stigma, technology, teens, treatment, user needs
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Making Magic – With Doctors, Social Media, and Rules?
Photo courtesy of Forbes.com By Sven Larsen (@zemoga) Sometimes we get so focused on social media guidelines for ourselves as Pharma marketers that we dont always notice when something very...
Posted in Social Media
Tagged American Medical Association, communication, doctors, Education, Facebook, FDA, guidelines, hospitals, News, Patients, privacy, rules, social media, training, Twitter
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Social Networks: Too Much of a Good Thing?
This is your brand on social media. By Sven Larsen (@zemoga) Back in the late summer-early fall, we saw several major consumer-product brands decide that theyre not going to spend marketing and...
Prova Education’s Lawrence Sherman Distinguishes Between Education, Information and Promotion
Lawrence Sherman, Senior Vice President of Educational Strategy at Prova Education, talks about his panel at today's EyeForPharma eCommunication & Online Marketing Summit, and gives us his...
Crossing Over to the Dark Side
By Russ Ward (@russcward) This fall, the chair of neurology at famed Brigham and Womens Hospital did something unexpected. He didnt lead another new study or pioneer a new procedure or publish a...
Posted in Social Media
Tagged change, creativity, Education, FDA, innovation, job, move, Pharma, Pharmaceutical industry, social media, surprise, Thought Leaders, Trends
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Get in the Game!
By DJ Edgerton (@wiltonbound) Back in August, we talked about how games have evolved from Pong and Space Invaders, to currently popular social-network games like Farmville. As we pointed out,...
Posted in Social Media
Tagged Augmented reality, condition, console, diabetes, disorder, doctor, Education, group, Health, health management, innovation, patient, physical therapy, rehabilitation, social media, Virtual reality
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Celebrate “Patients Week” with EyeForPharma!
By Kimberly Reyes (@CommDuCoeur) The e-patient movement has driven people to take control of their health and work collaboratively with their circle of care on managing and overcoming health...