Tag Archives: Digital Tools

Running Scared: Pharma and the Facebook Wall

by Briana Campbell (@MsMatchGirl) The talk, for a long while now, has been about Facebooks change of guidelines, no longer allowing pharmaceutical companies to turn off comments on their Facebook...
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POINT/COUNTERPOINT: Is It Time To Give Up On Social Media For Rx Info?

This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
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On The Death of Google Health

by Jason Brandt (@jasondmg3) On May 19, 2008, the medical and digital communities were abuzz with the news of a new Google product, one that could organize all of a users health information...
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I Can Haz Compliance?

source Lolcats by Briana Campbell (@MsMatchGirl) Meme ( /ãÀÜmiã¬êm/) is an idea, behavior or style that spreads from person to person within a culture ...memes are said to transmit ideas and...
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Abandoned!

by Krissy Goelz (@krisgoelz) It isnt just a problem for Paddington Bear anymore. Its a very real problem facing the pharmaceutical industry in ever-growing numbers. Prescription abandonment...
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Counterpoint: Using Social Media for Employee Engagement

by Sven Larsen (@zemoga) The latest trend in employee communications is, unsurprisingly, social media. Increasingly, companies are investing in - or building their own - internal social...
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Revisited: Teaching Pharma Marketers About Connectedness

by Sven Larsen (@zemoga) In the fall, we posted a video interview with Sam Yohannan, physical therapist and researcher, and Senior Physical Therapy Specialist & Burn Researcher at New...
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In Conversation with Tom Cherniak of CMP.LY at BDI Social Communications & Healthcare 2011 Case Studies and Roundtables

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PNP Revisited: New Year Night Stalkers

by Jason Brandt (@jasondmg3) Six months ago, we read a lot of predictions about what was supposed to happen in 2011. We all know the world didnt end in May, but were all of those predictions so...
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After Facebook, the Deluge

by Krissy Goelz (@krisgoelz)Were not the first ones to tell you that Facebook is changing its commenting policy for pharma pages. Lots of our compatriots have done that in recent days. For a...
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A New Way of “Going Viral”

By Sven Larsen (@Zemoga) In the digital world, we often talk about things "going viral" and how easy it is to track how users interact with projects online. Now scientists are starting to apply...
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Things to be Thankful For

By Jason Brandt (@JasonDMG3) Your house is overflowing with little handprint turkeys, construction-paper Pilgrim hats, and grocery bags full of pureed pumpkin, pecans and crescent rolls. Visions...
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