29 Apr/11
By Catlin Renaud (@catlinrenaud) Baby Boomers the 77 million people born between 1946 and 1964 are redefining aging and shattering traditional assumptions about the sixth and seventh decades of...
Posted in Social Media
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Tagged affluence, age, aging, applications, baby boomers, Blog, caregiver, comments, consumers, demographic, disease mangement, Facebook, fitness, food, games, Health care, influence, interactive, lifestyle drugs, marketing, medical care, nutrition, online, opportunity, patient, podcast, population, smartphone, social gaming, Social network, spa, technology, traditional media, youth
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7 Mar/11
By Andy Smith (@andysmithpalio) Even though there are 126 million blogs available - 73,932 new ones popped up in the last 24 hours many businesses are still gun-shy about blogging. Whats the hold...
Posted in Social Media
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Tagged Blog, business, comments, communication, community, conference, connection, content, customer, dialogue, engage, Facebook, ideas, information, interaction, Knowledge, mobile, search, SEO, success, Thought Leaders, Twitter
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18 Jan/11
By Kimberly Reyes (@CommDuCoeur) By now, you've heard it all: be authentic, identify the "super users," don't control the conversation, and so on and so forth. You've read all the blog posts...
Posted in Social Media
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Tagged advice, audience, Blog, comments, content, conversation, humanize, insight, negative, Pharma, response, social media, subject, thought leader, topic, tweetchat, Twitter
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Marketing to Boomers