3 Jun/11
By Sven Larsen (@zemoga) You probably know that you should be telling stories in your work. But do you know how? The concept of storytelling as an art form gained prominence in recent years in...
Posted in Digital Health, Social Media
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Tagged attention, Blogs, brand, celebrities, commercials, conversation, data, different, Facebook, information, lecture, marketing, medium, mythology, narrative, pictures, presentation, print, social media, storytelling, television, transmedia, Twitter, variety, Video
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16 Nov/10
Katie Couric discusses her Clio Award win for the Stand Up 2 Cancer campaign, bringing together the community, recruiting celebrities, honoring the scientists, and working together towards finding...
Posted in Social Media
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Tagged anchor, campaign, CBS, celebrities, Clio Awards, community, contest, creativity, cure, events, Katie Couric, Pharmaceutical industry, scientists, Stand Up 2 Cancer, Thought Leaders, videos
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