We’re headed to eDTC Revolution! Are You?


Pixels and Pills is hitting the road again next week. Our destination this time is the ¬†eDTC Revolution Conference in the nation’s capitol,Washington, DC. We’ll even be adding to that citys already healthy volume of hot air, since our own Spitz will be part of a panel called “Shaping the Industry Approach to the Patient Blogger and Online Brand Reputation”. Spitz and his fellow panelists will be discussing how Pharma can best respond to social media influencers, a hot topic these days. So make sure to check out their panel on Friday,¬†¬†September 14th at 10 am.¬†As a special bonus for Pixels and Pills readers, the conference is offering up a $200 discount on registration for our readers. Just enter the discount code “SPITZ” (humility was never his strong suit). We’ll be there from opening to close interviewing Key Opinion Leaders and sharing their insights right here. So if you’ve got something to say about the future of Pharma and Healthcare or you want to respond to one of the speakers, look for Spitz and the P & P camera crew and have your say.

Want to find out more. Here’s what our friends at eDTC had to say about the conference …

“Next week’s eDTC Revolution Conference will cover key issues facing DTC marketers with respect to digital and social marketing, with a focus on the future to advance consumer communications of Rx products. A faculty of thought-leading visionaries will cover the innovative uses of these media channels, the latest marketing/media trends and, perhaps most importantly, help marketers learn what’s possible and how to shape the future of their brand.

With Keynote Speakers:

  • ¬† ¬† ¬†Kevin Pho, MD, Founder of KevinMD
  • ¬† ¬† ¬†Leigh Householder, VP, Managing Director of iQ, the innovation lab of GSW Worldwide
  • ¬† ¬† ¬†Jamie Turner, Founder of 60 Second Marketer & CNN Regular Guest Expert

Top 4 Reasons to Attend eDTC Revolution:

1.¬†¬†¬†¬†¬†¬†¬†Unlike other conferences, content focused on the future of digital marketing, not a review of what’s already been done

2.       Planned by DTC Perspectives, a trusted company with over a decade of leading industry-preferred conferences, including the DTC National

3.       Guaranteed to revolutionize the way you apply the latest digital trends

4.       Presentations vetted by the eDTC Conference Board, ensuring only cutting edge insights, no pitches

Agenda: http://www.cvent.com/events/edtc-revolution-2012/agenda-f326a595daeb43ae9e47a1de0028bc16.aspx

Event Summary: http://www.cvent.com/events/edtc-revolution-2012/event-summary-f326a595daeb43ae9e47a1de0028bc16.aspx

Registration: http://www.cvent.com/events/edtc-revolution-2012/fees-f326a595daeb43ae9e47a1de0028bc16.aspx




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