Videos are a great medium to connect with customers and engage them in your brand. According to a study by the University Of Pennsylvania Wharton School Of Business, prospects are 72 percent more likely to purchase a product or service when video is used. That’s because when people view a video, they gain a greater [...]
Tags:community·content·humor·impressions·marketing·Old Spice·size·social networks·viral video·YouTube
Live From the E-Pharma Summit (#epharma)
Kevin Nalty of Nalts Consulting explains how he became a You Tube sensation and what Pharma marketers can learn from his success.
Tags:#epharma·advertising·branding·communication·digital strategy·Digital Tools·e-pharma summit·innovation·marketing·media·Pharma·Pharmaceutical industry·social media·technology·Thought Leaders·Trends·User Experience·Video·viral video·You Tube
