By Marty Hardin (@mjhardin)
What’s so great about the iPad?
Okay, let’s get this clear up front. I haven’t seen or touched the iPad. But based on 25+ years of using Apple products, a lifetime of observing people, and pretty good instincts, here are my thoughts.
I’ve been hearing vacillating perspectives. Most first-day reactions were: “Yeah, so?” Let’s [...]
Entries Tagged as 'User interface'
For The Healthcare Community, There’s An “App” For That
April 2nd, 2010 · 3 Comments · News, Opinion
Tags:Apple·communication·Compliance·Customer relationship management·Design·Digital Tools·Education·Health care·innovation·iPad·Patients·technology·Touchscreen·Trends·User interface
Compliancy, Creativity and Consumers – User Interface Design in the Pharma Space
September 29th, 2009 · No Comments · Knowledge
By Guy Mastrion
The debates never seem to end about the ideal UI design. And the truth is there really is no ideal. However, there is a best-case scenario for just about every situation. It takes a thoughtful and wide-ranging assessment to understand what might be called the cost-benefit ratio or ROI of any solution.
The objective [...]
Tags:Design·digital strategy·Human-Computer Interaction·Pharmaceutical industry·Project management·User Experience·User interface·user needs·Web Design