This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. We’re strong believers that healthy arguments can yield the best solutions, and we hope that you enjoy our series. Feel free to add your own arguments in the comments section below!
by Krissy Goelz (@krisgoelz)
In The [...]
Tags:Best Practices·digital strategy·Digital Tools·Education·Opinion·social media·Social network·social networks·strategy·technology·Trends
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. We’re strong believers that healthy arguments can yield the best solutions, and we hope that you enjoy our series. Feel free to add your own arguments in the comments section below!
by Jason Brandt (@jasondmg3)
As Egon [...]
Tags:Best Practices·digital strategy·Digital Tools·Education·Opinion·social media·Social network·social networks·strategy·technology·Trends
by Briana Campbell (@MsMatchGirl)
We’ve spent a lot of this year (and last) talking about how pharma is running scared of social media. And we’ve spent some time telling them to just suck it up and do it anyway. And we’ve spent a bunch of time (two years, at least!) talking about how we’re waiting for [...]
Tags:Communities·epatient·patient bloggers·patient communities·Pharma·Pharmaceutical industry·Roche Diabetes·Roche Pharmaceutical·social media·social media strategy·social networks
by Krissy Goelz (@krisgoelz)
We here at Pixels & Pills are well-known for our vocal support of digital technology and its place in healthcare – how it’s helped medicine and care to advance and to help people better than ever before. But today I wanted to look at one particular facet of healthcare, and how going [...]
Tags:Compliance·connections·e-patient·e-patients·epatient·Health care·Medicine·personalization·social media·social networks·technology
by DJ Edgerton (@wiltonbound)
Like Tom Petty sang, the waiting is the hardest part. But is it necessary for pharma to continue holding out for social media guidelines before implementing digital strategy?
With more than 75 percent of people using the Internet, social media is an important component of business communication. Yet, many pharmaceutical companies are still [...]
Tags:#fdasm·FDA·FDA Guidance·FDA guidelines·social media·social media strategies·social media strategy·social networks
by Sven Larsen
#Adaptordie is an apt hashtag to sum up the teachings of digital-media pundit Brian Solis. It’s also an apt hashtag to describe the current state of affairs in the pharmaceutical industry.
Solis’s new book, The End of Business as Usual, a follow-up to the popular Engage, focuses on this need of business to change the old ways and [...]
Tags:digital strategy·Digital Tools·Facebook·FDA·healthcare·innovation·marketing·Pharma·Pharmaceutical industry·social media·social networks·Trends
by DJ Edgerton (@wiltonbound)
How much of a role does social media play in influencing policymakers? And how much of a role can – or should – marketing play in crafting those messages for pharmaceutical companies?
It’s a tough question, but before we get to it, take a moment to listen carefully. Hear that high-pitched, faint screaming [...]
Tags:communications·elected officials·Facebook·FDA·patient needs·Pharma·Pharmaceutical industry·politics·social media·social networks·Twitter
by Sven Larsen
Physicist Michael Neilsen discussed open research in a March TEDX event, the video of which was recently posted.
As a rule, the academic community lives to publish. Mathematicians, scientists, researchers, think tanks, physicians, biomedical researchers: most times, their stock in trade is their byline. But just as a journalists’ byline has come to mean [...]
Tags:Digital Tools·innovation·Medicine·Michael Neilsen·open data·open medicine·Pharma·Pharmaceutical industry·social media·social networks·strategy·TedX·Trends·user needs
by Briana Campbell (@MsMatchGirl)
Ever since social networking became a popular way to communicate, people have been sharing with gusto, whether that’s the minutia of their daily lives (I had the best corned beef sandwich!) or crowing about significant milestones (I completed my first marathon!). Not only has social media provided an outlet for expression, it’s [...]
Tags:communication·digital strategy·Digital Tools·Education·innovation·marketing·social media·social media strategies·social networks·strategy·Trends·user needs
by Briana Campbell (@MsMatchGirl)
Amit Gupta is dying.
And the tech world is rallying to help.
This makes sense, right, he’s a tech guy, protégé of Seth Godin, and founder of PhotoJoJo, and his community wants to help him. They want to heal him. By any means necessary.
Several months ago, as part of Fast Company’s Innovation Uncensored in [...]
Tags:Amit Gupta·communication·Communities·community·digital strategy·Digital Tools·Education·leukemia·National Marrow Donor Program·patient·Seth Godin·social media·social networks·transplants·Tribes
