By Sven Larsen (@zemoga)
I think it’s a fair claim to say that Pixels & Pills has been to practically every Pharma-healthcare-digital-social-media event since 2009. Our goal, after all, is to deliver thought leadership from the frontlines of technology and new media. What better breeding grounds for this information than conferences that gather together different voices [...]
Entries Tagged as 'press'
It’s Time for a New Kind of Pharma Conference
February 3rd, 2011 · 1 Comment · Opinion
Tags:breakfast·competition·conference·coverage·Digital Pharma East·event·grant·innovation·presentation·press·science·session·speakers·Thought Leaders·unconference·unNiched
Watching the Media: Avandia
July 27th, 2010 · No Comments · News, Opinion
Image courtesy of Present Diabetes
By Russ Ward (@russcward)
Over the last couple of weeks, if you haven’t heard people talking about Avandia, GlaxoSmithKline’s diabetes drug, you must have been on that mythical desert island that people always talk about.
The FDA convened a hearing to discuss the drug – and specifically, to discuss the heart attacks that [...]
Tags:advertising·Avandia·Blogs·cardiology·community·FDA·GlaxoSmithKline·live·marketing·media·Medicine·News·PR·press·public relations·restrictions·Twitter
What H1N1 Can Teach Pharma About Marketing
December 1st, 2009 · 4 Comments · News, Opinion
By Guy Mastrion
You’re probably reading that acronym and feeling fatigued already. But that’s kind of the point.
The virus was first identified in April and it hasn’t left the media spotlight since. I’m sure you’ve heard and read and seen all of these variations on the theme in the last six months:
Dangers of the virus.
Spread of [...]
Tags:communication·Education·H1N1·marketing·Pharma·Pharmaceutical industry·press·promotion·publicity·Trends