Tag Archives: PR
Why your Crisis Communication Plan Needs a Makeover
By Carl Turner (@leftyrightbrain) When was the last time you updated your crisis communication plan? Social media has been great for creating conversations between companies and customers, but its...
Posted in Social Media
Tagged Chrysler, conversation, crisis communications, employees, gaffe, Johnson & Johnson, media, mistake, plan, policy, PR, publicity, social media, strategy, stunt, transparency, Twitter
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Social Media All-Stars: Hospitals
By Sven Larsen (@zemoga) As we pointed out on March 9, involved, passionate patients are some of the all-stars of social media, bringing their hard-earned expertise forward to influence and opine...
Posted in Social Media
Tagged administrator, community, connection, dialogue, doctor, Facebook, Farmville, Hospital, marketing, Medicine, nurse, online, patient, policy, PR, social media, Twitter, Video, YouTube
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Watching the Media: Avandia
Image courtesy of Present Diabetes By Russ Ward (@russcward) Over the last couple of weeks, if you havent heard people talking about Avandia, GlaxoSmithKlines diabetes drug, you must have been on...
Posted in Social Media
Tagged advertising, Avandia, Blogs, cardiology, community, FDA, GlaxoSmithKline, live, marketing, media, Medicine, News, PR, press, public relations, restrictions, Twitter
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