By DJ Edgerton (@wiltonbound)
If you could go to the one place where 58% of your customers are…would you go?
Well, you’re here reading Pixels & Pills, so clearly you’re of above-average intelligence, and therefore, your answer is “yes.”
Right now, 30% of doctors in the United States have iPads, and another 28% plan to get one soon, [...]
Tags:Apple·apps·client·database·diagnostic·dicovery·doctors·Education·EHR·EMR·information·iOS·iPad·laptop·mobile device·patient·Pharmacy·phone·physician·promotion·therapy·website
By Andy Smith (@andysmithpalio)
What whiskey will not cure, there is no cure for, says an old Irish adage. While that might not track well with today’s focus on healthier lifestyles, the health care industry, thankfully, offers a range of options for people to feel better whether that’s improved living through pharmaceuticals, therapeutic approaches to pain [...]
Tags:blogging·branding·Compliance·condition·consumer·dialogue·diet·distribution·experience·focus·Health·healthcare industry·intergration·lifestyle·marketing·messaging·pain management·personality·personalization·Pharmaceutical industry·Pharmacy·prescriptions·private·regulation·revenue·sale·spirits·sponsorship·sponsorships·therapy·value
Image courtesy of Max Gladwell
By Bob Mason (@BobMasonPalio)
Foursquare, Gowalla and other mobile location-based apps are changing people’s behavior. “Checking in” is gaining momentum as individuals use these applications to discover new places, people and information. According to Comscore statistics, 14 percent of all mobile users, or about 80 million people worldwide, access maps on their [...]
Tags:clinic·doctor's office·emergency·epinephrine pen·Foursquare·geolocation·geotracking·Gowalla·GPS·Hospital·medication·navigation·Pharmacy·prescriptions
