Tag Archives: patents
Why Patents Matter to Patients
by Russ Ward (@russcward) Browse through the business press, and you wont have to search long before you find articles about pharma, patents and a whole lot of drama. From a patient perspective,...
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Tagged drug patents, Legal Issues, marketing, patent, patents, patient, Patients, Pharma, Pharmaceutical industry, Trends
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How Pharma Can Do More Than Worry About Patents
by Krissy Goelz (@krisgoelz) How do you market the new hotness when it is neither new nor hot anymore? Its a pressing issue for pharmaceutical companies, which have become increasingly dependent...
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Tagged drug development, drug discovery & development, drug patents, drugs, marketing, patent, patents, Patients, Pharma, Pharmaceutical industry, research
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