By Sven Larsen (@zemoga)
August means vacation – especially in the global world of pharma, many of our colleagues and clients are in Europe, where August holidays are even more common. But if a tight budget means you’re finding yourself on the clock while your colleagues and clients are on holiday, we’ve got [...]
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Tags:business·communications·connections·events·marketing·networking·social·strategy
By Andy Smith
Social media has changed many facets of business from how we interact, exchange ideas and information, and generate innovation. Even traditional media is going social to engage audiences. However, it’s important to remember that networking, educating and raising awareness among your target audience needs to happen beyond the digital frontier. While everyone seems [...]
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Tags:advertising·brand equity·business·collateral·community relations·Conferences·customer loyalty·e-mail·Education·Facebook·integrated campaign·LinkedIn·marketing·networking·Sales·social media·Social network·Twitter