Tag Archives: mobile

Roadmap for Mobile Health Success

                    Few doubt that mobile health has revolutionized medicine, but the channel remains emerging and implementation often...
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Digital & Pharmacies: What’s the Holdup?

We've often used our digital bully pulpit to chastise Pharma companies both big & small for their tardiness in adopting the latest digital tools and technologies. We've sounded the alarm more...
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Manhattan Research on Mobile Health

We're still gauging reaction to the recent Facebook Announcement about their organ donor initiative. But in the meantime, Manhattan Research has released some pretty interesting figures about mobile...
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Making the Case for Mobile in Healthcare

Weve been writing a lot about the case for mobile in healthcare over the past couple of years. And were going to keep writing about it. With one quarter of US adults turning to their mobiles for...
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The Case For Mobile in Healthcare

by Briana Campbell (@MsMatchGirl) "If it's not mobile, it won't work in 2012 and beyond," Jason Falls is quoted as saying in Awareness Networks 2012 Social Marketing and New Media Predictions....
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BDI Presents Mobile Healthcare Communications 2012

We're always pleased to cover BDI's Case Studies and Roundtables. With more and more consumers turning to their phones for interactions once reserved for in-person consultations and visits to the...
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Bringing Tech Innovation to the Developing World for Improved Healthcare

by Dennis Portello Everywhere you turn, a wave of seemingly ever-accelerating technology changes impact our world. From computers to communications, from basic research to go-to-market products,...
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Allison Stone of MoTeCH at UnNiched

Allison Stone of MoTeCH talks about how her company is using mobile phones to help improve patient care in...
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Meredith Ressi on the Myths & Realities of Mobile Use by Physicians

Continuing our reporting from the Digital Innovation for Pharma Conference, Meredith Ressi, President of Manhattan Research talks about the myths & realities of mobile use by...
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There’s An App For That: From Diets to Diseases

by Krissy Goelz (@krisgoelz) Weight Watchers - SparkPeople - Livestrong - Tap & Track - iFitOne - FatSecret - Diet Organizer - do any of these sound familiar to you? If youre part of the...
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How a Micro-Mobile Effort Can Have Mega-Impact for Pharmaceutical Sites

Today's guest blog post is by Aarin Murray, a Search Marketing Coordinator and passionate SEO practitioner at iProspect. By Aarin Murray Its a fact: Smartphone sales are rising, and according to...
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Scratch, Sniff and Learn with UnNiched

Were excited to be participating in another UnNiched(micro) breakfast at the CUNY Graduate Center in October. This one, however, will prove to be a little different from other events that UnNiched...
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