Tag Archives: media
business growth ideas: Want to grow your business? 5 ways to benefit from social media marketing The Economic Times Video ET Now
Do you want to generate more leads, attract more customers to drive traffic to your company’s website, boost brand awareness, provide better customer service, etc.? The more questions you will ask...
Where are the Pharma Reps on Grey’s Anatomy?
By Sven Larsen (@svenplarsen) Watching Peter Diamandis recent talk on a "world of abundance" and reading my colleague Jason Brandt's thoughts on how news organizations affect the public's...
Are You Feeling Better?
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Defining Moments: Arsenic-Based Life
As we come to the end of 2011, we also come to the end of our year-long Defining Moments series. Once a month, all this year, weve looked back at the biggest events from exactly 12 months prior,...
Making a Social Media To-Dont List
by Briana Campbell (@MsMatchGirl) Its a dog-eat-dog world out there, so for companies to succeed, they need to either dream big or go home. However, in a competitive world, turning a dream into...
Posted in Social Media
Tagged communication, digital strategy, Digital Tools, Education, engagement, Facebook, FDA, marketing, media, Pharma, Pharmaceutical industry, social media, Social network, strategy, Trends
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Scratch, Sniff and Learn with UnNiched
Were excited to be participating in another UnNiched(micro) breakfast at the CUNY Graduate Center in October. This one, however, will prove to be a little different from other events that UnNiched...
Posted in Social Media
Tagged conference, Conferences, data, Design, Digital Tools, Education, innovation, media, mobile, Patients, strategy, technology, Thought Leaders, Trends, unNiched, User Experience, user needs
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ePatient Connections 2011
We don't know about you, but we're really excited for next month's ePatient Connections, in Philadelphia, PA! Bigger than before, this year's conference brings together experts from life sciences,...
Posted in Social Media
Tagged #epatcon, communication, epatient, ePatient Connections, events, Health care, healthcare, information, innovation, media, social media, Thought Leaders
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Do You Have a Multi-Channel Marketing Strategy?
By Kimberly Reyes (@CommDuCoeur) In this age of accelerated technology, a brand has an almost infinite amount of platforms where it can interface with its consumers. The opportunities run the...
Posted in Social Media
Tagged communication, conference, consumers, device, doctor, event, internet, marketing, media, messaging, mobile, multi-channel, patient, San Francisco, social media, strategy, technology, Trends
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The Increasing Role of Social Media During A Crisis
By Tiffany Ryan (@TiffanyRyan) I remember the day the of the Challenger explosion vividly. I was home from school sick on the couch, excited to watch the shuttle launch. I remember yelling to my...
Posted in Social Media
Tagged accuracy, agenda, apology, citizen journalism, crisis, disaster, donation, Earthquake, Haiti, information, internet, Japan, media, News, philanthropy, platform, real time, social media, society, technology, television
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Happy Earth Day!
By Krissy Goelz (@krisgoelz) Its the 41st annual Earth Day today. The holiday started small, with a Wisconsin teaching day declared in 1970, but today, its celebrated in almost every country on...
Posted in Social Media
Tagged alternative fuels, altruism, antibiotics, business, carbon-neutral, cleanup, company, corporation, disposal, Earth Day, environment, future, holiday, industries, litter, media, medication, necessity, Pharma, prescription, sustainaibility, water supply
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Why your Crisis Communication Plan Needs a Makeover
By Carl Turner (@leftyrightbrain) When was the last time you updated your crisis communication plan? Social media has been great for creating conversations between companies and customers, but its...
Posted in Social Media
Tagged Chrysler, conversation, crisis communications, employees, gaffe, Johnson & Johnson, media, mistake, plan, policy, PR, publicity, social media, strategy, stunt, transparency, Twitter
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