Today’s guest blog post is written by Bradley Jobling. Jobling created the social media program for the Columbia University Medical Center Department of Surgery. He has fifteen years of experience in Internet strategy and online marketing projects. Project work has involved the advertising, media and health care industries.
by Bradley Jobling (@BradJobling)
For years I have billed [...]
Tags:Columbia·e-patient·epatient·epatient solutions·informed patient·patient bloggers·patient communities·patient engagement·patient needs·surgical social media
by Jason Brandt (@jasondmg3)
At this fall’s SXSH Social Health Unconference, which teamed itself with the E-Patient Connections conference, social media expert Shwen Gwee of Edelman gave us his “five P’s”, describing what he saw as emerging trends that sum up what patients want and expect of our social digital healthcare experience.
I thought the features he [...]
Tags:#sxsh·e-patient·epatient·informed patient·patient education·patient engagement·Patients·Shwen Gwee
By Kimberly Reyes (@CommDuCoeur)
Even if you are the most graphic of all designers, even if you are the most chemical of all researchers, you write at work. You write reports, you write PowerPoint slides, you write emails, you write Post-It notes. You write staff reviews. You write, and you tell the world about yourself every [...]
Tags:audience·clarity·cost·health literacy·information·informed patient·Medicine·smart·treatment·value·vocabulary·writing
