Tag Archives: information
ePatient Connections 2011
We don't know about you, but we're really excited for next month's ePatient Connections, in Philadelphia, PA! Bigger than before, this year's conference brings together experts from life sciences,...
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Tagged #epatcon, communication, epatient, ePatient Connections, events, Health care, healthcare, information, innovation, media, social media, Thought Leaders
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PharmaCONNECT: A New Way For Pharma to Meet Physicians
Last week, we had the pleasure of speaking with Andy Nimmo, the president of Physicians Office Resource. POR is a media publishing company that offers a catalogue of medical devices and in-office...
Can Video be Your Brand Differentiator?
by Sven Larsen (@zemoga) There are a lot of people looking for jobs, but theres definitely a shortage of talent. Pharmaceutical companies are facing a specialized knowledge skills gap, whether...
Posted in Digital Health
Tagged communication, digital strategy, Digital Tools, Education, information, innovation, Pharma, Pharmaceutical industry, strategy, technology
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Running Scared: Pharma and the Facebook Wall
by Briana Campbell (@MsMatchGirl) The talk, for a long while now, has been about Facebooks change of guidelines, no longer allowing pharmaceutical companies to turn off comments on their Facebook...
POINT/COUNTERPOINT: Is It Time To Give Up On Social Media For Rx Info?
This post is part of a series of point/counterpoint arguments proposed by different members of the Pixels & Pills staff. Were strong believers that healthy arguments can yield the best...
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Tagged Compliance, Digital Tools, Education, Health, Health care, information, Patients, Pharma, Pharmaceutical industry, social media, Social network, Trends, user needs
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Defining Moments: H1N1
The Defining Moments series looks back at the biggest events of 2010 to see what we can learn from them here at P&P, to work better in our calling, in 2011 and beyond. Where were you on...
Posted in Digital Health
Tagged defining moments, Education, H1N1, Health, Health care, healthcare, information, marketing, Pharmaceutical industry, strategy, user needs
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On The Death of Google Health
by Jason Brandt (@jasondmg3) On May 19, 2008, the medical and digital communities were abuzz with the news of a new Google product, one that could organize all of a users health information...
Posted in Digital Health, Social Media
Tagged Digital Tools, Health care, healthcare, information, Patients, social media, strategy, Trends, user needs
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Caveat Emptor?
by Briana Campbell (@MsMatchGirl) A recent Pew Internet study, released June 16, 2011, shared the following statistic: Facebook users are overall more trusting than non-internet others. 43% of...
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Tagged Communities, community, digital strategy, Education, Facebook, information, patient, Patients, Pharma, social media, Social network, user needs
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Are Robots Our Future?
by Jason Brandt (@jasondmg3) Our culture has long been fascinated by robots. From the Jetsons Rosie the Robot to Star Wars C3PO and R2D2 and Disneys Wall-E, its not surprising that the field of...
Posted in Digital Health
Tagged Health care, information, innovation, innovative, patient, Patients, robotics, robots, technology, Trends, User Experience
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Is Your Doc Social?
by DJ Edgerton (@wiltonbound) Its been several years now since the pharmaceutical industry first began to try to figure out social media - what it was, how to use it to find customers, how...
Posted in Social Media
Tagged communication, Facebook, information, ph, physicians, social media
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Branching Out
By Jason Brandt (@jasondmg3) Moving beyond your niche is a tricky thing. Done wrong, you end up like New Coke or Michael Jordans baseball career - forced to retreat, tail between your...
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Tagged digital strategy, Education, engagement, inform, information, innovation, Pharmaceutical industry, strategy
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Signing off from BDI Social Communications & Healthcare 2011 Case Studies and Roundtables
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Tagged communication, Communities, community, conference, Conferences, Education, Health care, healthcare, information, marketing, Pharma, social media, Social network, Video
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